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1. www.gq.com › story › lebron-james-nike-deal-bilion-maverick-carterLebron James’s Billion-Dollar Nike Deal Is This Guy’s Doing | GQ

   www.gq.com › story › lebron-james-nike-deal-bilion-maverick-carter

   May 17, 2016 · Meet Maverick Carter, the Man Behind LeBron’s Billion-Dollar Nike Deal. He’s LeBron’s business partner. One of the famous Four Horsemen who grew up with King James in Ohio. And one of the only...

2. www.youtube.com › watchMaverick Carter, CEO of LeBron James' company, discusses new ......

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   Maverick Carter is the CEO of The SpringHill Company, LeBron James' entertainment and production company. He joins "CBS Mornings" for his first interview abo...

3. www.npr.org › 2022/01/03 › 1069848572Maverick Carter on Building the LeBron James Empire - NPR

   www.npr.org › 2022/01/03 › 1069848572

   Jan 4, 2022 · The architect: Maverick Carter. Photo illustration by Renee Klahr/NPR. Years before they built the SpringHill Company — an entertainment and development brand recently valued at $725 million —...

4. www.cbsnews.com › news › lebron-james-springhill-company-valuationLeBron James and Maverick Carter's SpringHill Company valued at...

   www.cbsnews.com › news › lebron-james-springhill-company-valuation

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   Oct 14, 2021 · CBS Mornings. LeBron James and Maverick Carter's SpringHill Company valued at $725 million after sale of minority stake: "Discourse leads to great ideas" By Analisa Novak. October 14, 2021 /...

5. www.npr.org › 2022/01/07 › 1071201000BONUS: Maverick Carter On Building The LeBron James Empire

   www.npr.org › 2022/01/07 › 1071201000

   Jan 9, 2022 · Before they built one of the biggest athlete-driven business empires in the world, LeBron James and Maverick Carter were just two kids from Akron, Ohio. On this episode of NPR's newest podcast...

6. www.bloomberg.com › news › featuresLeBron James, Maverick Carter’s SpringHill to Be a Media Empire -...

   www.bloomberg.com › news › features

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   Jun 25, 2020 · LeBron James, Maverick Carter’s SpringHill to Be a Media Empire - Bloomberg. Businessweek. Feature. LeBron James Gets $100 Million Investment to Build Media Empire. The King and his longtime...

7. www.nytimes.com › 2020/06/19 › businessLeBron James’s Business Partner Now Wants to Get Out the Vote

   www.nytimes.com › 2020/06/19 › business

   Jun 19, 2020 · Maverick Carter, a high school teammate who has helped build the star’s off-court empire, says people must ask, “What do we want to change?” in the wake of nationwide protests. Erik Carter...