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  2. 6 days ago · In 1941, The National Television Systems Committee standardized on a 525-line system, and authorized the official start of advertising-based, commercial television. This would provide the basis for television across the country through the end of the century.

  3. Apr 25, 2024 · The first sanctioned legal TV ad aired in 1977, shortly after the U.S. Supreme Court’s decision in Bates v. State Bar of Arizona, which upheld lawyers’ right to advertise their services. By the 1980s, attorney advertising on TV was not just accepted; it had become common practice as firms sought to differentiate themselves from the competition.

  4. May 1, 2024 · Nielsen ratings, national ratings of the popularity of American television shows. The system was developed by A.C. Nielsen in 1950, and by the early 21st century it sampled television viewing in about 25,000 homes.

    • The Editors of Encyclopaedia Britannica
  5. 2 days ago · Brands turn to retailers, Google, Meta and TikTok for additional reach. “There is no longer that single lever you can pull.”

  6. Apr 18, 2024 · The first TV commercial ever aired was on July 1, 1941, during a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies. It was an advertisement for Bulova watches, and it lasted for 10 seconds. In those early days, TV commercials were relatively simple.

  7. 5 hours ago · At its peak, the medical drama came close to commanding a 40 share — meaning that 40% of people watching TV in that hour were tuned in to the Warner Bros. Television series.

  8. May 1, 2024 · Digital Marketing. The Evolution of TV Advertising: Navigating the Shift to CTV. By integrity-media May 1, 2024 No Comments. It’s no secret that television is undergoing a significant transformation, a fact underscored by this year’s headlines.

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