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  1. 12 hours ago · 19. Xiaohongshu 's emphasis on user-generated content and community-driven commerce could influence future trends in online shopping and digital marketing. 20. With its growing user base and expanding brand partnerships, Xiaohongshu is poised for further growth, making it a platform to watch in the coming years.

  2. May 9, 2024 · In April 2024, Louis Vuitton hosted an online resee of its Womenswear Pre-Fall 2024 runway on Xiaohongshu, drawing 470,000 viewers, breaking luxury brands’ livestream viewership record on the lifestyle platform. Brands can learn from Louis Vuitton’s approach to livestreaming on Xiaohongshu: beyond showcasing the 15-minute-long show, Louis ...

  3. Apr 24, 2024 · A Brand’s Guide to Xiaohongshu (Red) in China. Last updated on April 24, 2024. In the bustling digital landscape of China, one platform that stands out for its unique blend of social media and e-commerce is Xiaohongshu (小红书), also known in English as “Little Red Book”, or simply “Red”. With over 300 million registered users ...

  4. Apr 25, 2024 · BEIJING – Chinese social media app Xiaohongshu has been Ms Eldrida Yeong’s constant companion as she navigates her way around the kitchen. A week ago, as the 26-year-old senior programme ...

  5. 5 days ago · As 2024 unfolds, Little Red Book (Xiaohongshu) transcends its role as a mere platform, establishing itself as a crucial force in luxury and premium brand marketing. With an anticipated IPO by 2024, Xiaohongshu is now a prime channel for marketers aiming to tap into its vast traffic.

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  6. Apr 23, 2024 · As of March 2023, there were over 174 million monthly active users on Xiaohongshu. The app is particularly popular with female Chinese users, with male users accounting for less than a third of the user base. After receiving massive funding in 2021, the app would be valued at $20 billion.

  7. www.forbes.com › profile › qu-mirandaQu Miranda - Forbes

    4 days ago · PROFILE. Qu Miranda. $1.3B. Real Time Net Worth. as of 5/7/24. #2353 in the world today. Photo by Qilai Shen/Bloomberg. About Qu Miranda. Miranda Qu is the president of Shanghai-based social and...

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