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Jan 23, 2024 · Your Turn to Create Effective Email Marketing Campaigns. Email marketing is a fantastic way to nurture leads, engage subscribers, and retain customers. The examples I shared above will help you brainstorm winning campaigns that drive sales and offer a high ROI.
- Email Segmentation
The best part about email segmentation? There are a ton of...
- Email Marketing Campaigns
Learn email marketing best practices from creating a...
- Email Segmentation
- Wix. Type of email marketing: Roundups. Why it works: Roundups are newsletters that contain a list of resources, tips or other content that's useful to your subscribers.
- Yam. Type of email marketing: Welcome. Why it works: Welcome emails are automatically deployed when someone signs up for your service, subscribes to your email marketing, creates an account on your website or makes a first-time purchase.
- Beaten Path Co. Type of email marketing: Discount. Why it works: Promotions are hard for customers to resist, which is why it’s common for businesses to offer a discount in exchange for their email address.
- Bonsie. Type of email marketing: Thank you. Why it works: Saying thanks is not only polite; it can also be an effective marketing tool. Thank-you emails can help you connect or reconnect with customers.
Jun 18, 2024 · For some inspiration, we’ll share some examples of fascinating email marketing campaigns with compelling storytelling and data-driven personalization.
- Welcome email. The welcome email is the first communication subscribers receive after signing up. Its goal is to make a positive impression, set expectations, and provide value.
- Curated content. Curated content emails compile a selection of your best blog posts, articles, or resources that align with your subscribers' interests.
- Company announcements. Company announcement emails share exciting news about your brand, such as product updates, new partnerships, achievements, or upcoming events.
- New article on the blog. New article emails promote recently published blog posts or articles, offering recipients valuable insights on a specific topic.
- Speak Your Buyer’s Language
- Stand Out with Your Design
- Keep Your Readers Engaged
- Make Your Sales Memorable
- Tease Your Black Friday Campaign
- Follow Up on Sale Campaigns
- Recover Abandoned Carts Without Being Salesy
- Re-Engage Inactive Prospects
- Appreciate Your Subscribers
- Bonus: How to Make An Email Campaign
We like people who are similar to us. More than that, when we know, and like someone, we tend to say “yes” to their requests. And it’s no different for brands. Brands that speak their buyers’ language evoke a sense of “liking,” which helps them persuade prospects more easily. Wool and the Gang is one of those brands. Check out one of their recent s...
While Wool and the Gang mimics you chatting with your friends, Function of Beauty lets you talk to your hair. Sounds weird, right? Let’s see how they do it. With the subject line above, the company sends out a promotional email that stands out in subscribers’ inboxes, thanks to its unique design: What looks like an apology letter that you write to ...
It’s no secret that eye-catching subject lines get your emails opened. But what makes people read your emails all the way to the end? With more than 250 billionemails sent and received every day, users can’t help but skim through their busy inboxes. In other words, the emails you spent hours writing can go unnoticed (even with an outstanding subjec...
It’s a question all marketers consider: How can you sell with email when most customer inboxes are full of promotional emails? Just SOME of the sales emails sat in my inbox. Once again, curiosity is the answer. Check out this subject line by Brooklinen: It’s almost impossible to resist such a curiosity-triggering subject line. As a result, you open...
It’s impossible to ignore Chubbieswhen discussing Black Friday and good email examples. Known for their exceptional email marketing and humoroustone, Chubbies takes Black Friday campaigns to the next level. Take a look at this subject line and sender name Chubbies uses a week before Black Friday: I don’t want to be the type that explains a joke, bu...
Not all subscribers are ready to buy from you. That’s a given. Some will take more persuasion, which means more follow-up emails. One challenge facing many marketers, however, is to follow up on a sale campaign without being pushy. Luckily, Rifle Paper Co.found a solution to that problem: With this subject line, the company informs you that they no...
If you’re an ecommerce marketer, reducing cart abandonment is likely one of your primary goals. And, chances are, you’re combining timely popups with email marketingto combat cart abandonment. If so, you know that it’s hard to convince users to complete their purchases without sounding too salesy. Tuft & Needle has the solution for you: A three-par...
Most marketers spend valuable hours (and resources) to grow their email lists. Yet, a dormant email list with little to no engagement means nothing for your business. Knowing this well, Beardbrand finds a creative way to re-engage their inactive subscribersand get back on top of prospects’ minds. It’s been a few months since I last visited the comp...
While inactive subscribersare worth your time and energy, your active subscribers are equally, if not more, important for your brand. With the right messages and incentives, you can turn your active subscribers into brand evangelists, let alone lifelong customers. Contrary to popular belief, you don’t always need to hand out discount codes or free ...
Say you want to send a single email campaign to non-buyers to promote an upcoming holiday sale. Let me walk you through the process, step-by-step.
Nov 20, 2023 · This is the most complete guide to email marketing examples online. We’ve compiled 31+ email marketing examples from real brands and organized them by type, industry, and season. Enjoy the article in full, or jump to a section by using the table of contents below.
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Jul 31, 2024 · Looking for inspiring email marketing examples? Take a look at these 30+ best email marketing campaigns and learn what makes them so effective.
