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Meta Platforms United States: 2010 2 billion: 500 million daily Instagram Stories users: 6 TikTok: ByteDance China: 2016 1.582 billion: 5 WeChat: Tencent China: 2011 1.343 billion: 7 Messenger: Meta Platforms United States: 2011 1.01 billion: 8 LinkedIn: Microsoft United States: 2003 930 million: 700 million registered users: 9 Telegram: Telegram
Meta Platforms owns four of the biggest social media platforms, all with more than one billion monthly active users each: Facebook (core platform), WhatsApp, Facebook Messenger, and...
- Facebook — 3.05 billion MAUs. Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista. This means roughly 37 percent of the world’s population are Facebook users.
- WhatsApp — 2.78 billion MAUs. WhatsApp is a messaging app used by people in over 180 countries, boasting an estimated 2.78 active users, according to Statista.
- YouTube — 2.49 billion MAUs. YouTube is a video-sharing platform where users watch a billion hours of videos daily. Besides being the second largest social media app, YouTube is often called the second largest search engine after Google, its parent company.
- Instagram — 2.04 billion MAUs. As a visual social networking platform, Instagram is the place for showcasing your products or services with photos or videos.
Dec 18, 2023 · Learn about the most popular social media platforms in terms of monthly active users, such as Facebook, YouTube, and WhatsApp. Find out how to use them for your business with tips and tools from Semrush.
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May 18, 2023 · Learn about the current and future state of social media usage, platforms, advertising and influencers worldwide. Find out which platforms are the most popular, engaging and profitable, and how to adapt your marketing strategy to the changing landscape.
Dec 6, 2021 · This graphic shows the top 28 social platforms worldwide by monthly active users, as of 2021. Meta, formerly Facebook, owns four of the five most widely used platforms, while Tencent and Alphabet each have two.
Data published in the advertising resources of the world’s top platforms reveals that YouTube has the largest social media advertising audience. The company’s latest data indicates that YouTube ads reach 2.50 billionusers per month, which is more than 10 percent greater than the 2.24 billionfigure that Meta reports for Facebook.
