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  2. A business portfolio allows organizations to bring their Facebook Pages, Instagram accounts, ad accounts, product catalogs and other business assets together, so they can manage them from one place with business tools such as Meta Business Suite and Business Manager.

  3. Feb 13, 2024 · You need a Facebook Business Page to run Facebook ads, open a Facebook Shop, and use other Facebook Commerce and promotional tools. How to create a Facebook Business Page in 11 steps Step 1: Choose or create a personal Facebook account. Facebook Business Pages aren’t the same as Facebook profiles or users.

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    • Log In to Facebook & Create a New Page. Shortcut: Log in to Facebook > Create > Page. Facebook business pages are created using a personal Facebook account, so you’ll need to first log in to your Facebook account.
    • Enter Your Business Information. Shortcut: Input Page Name > Category > Description > Click “Create Page” On the following screen, input your basic business information, such as your page name or business name, category, and a description of your business.
    • Upload Your Profile Picture & Cover Photo. Shortcut: Upload Profile Picture > Upload Cover Photo. Next, upload your business page profile picture and cover photo.
    • Add Relevant Info & Customize Your Business Page. Next, build out your Facebook business page with more information about your business and what it offers, and give page visitors a way to connect with you by using relevant call-to-action (CTA) buttons and integrations.
  4. Apr 6, 2023 · Here are a few reasons to create an account: You’re a brand social media manager: If you’re a social media manager or another marketing team member at a business, then Meta Business Manager is the tool you need. Business Manager makes it easy for multiple people to access and manage your Facebook or Instagram business pages.

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  5. Quick start guide. Here’s how to create a Facebook Page for your business. Add your business name and description. Name your Page after your business, or another name that people search for to find your business. Use the About section to tell people what your business does. Add a profile photo and cover photo.

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