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  1. 2005–present. Known for. Dave's Killer Bread. Dave Dahl (born January 12, 1963) is an American entrepreneur, known for co-founding Dave's Killer Bread. Before founding the company, he had served a total of over 15 years in prison for multiple offenses including, but not limited to, drug distribution, burglary, armed robbery, and assault.

    • 2005–present
    • Self-Forgiveness
    • Never Coasting
    • Remaining Driven
    • Taking A Leap of Faith
    • Being A Mad Scientist

    Dave's story is one of second chances. Actually, it's one of multiple chances. Prior to reuniting with his brother and joining the family business, he had been incarcerated four times. The moral of the story is that it doesn't matter how many times you've screwed; there's always an opportunity to start anew. You may have failed yesterday, but that ...

    One of the biggest reasons Dave's Killer Bread was such a hit was because other breadmakers simply hadn't been as innovative. You can argue that his non-GMO ingredients are better, but on the surface, all Dahl did was add more whole grains and unique toppings to the exterior than other manufacturers were offering. The big dogs stopped being creativ...

    Great ideas come as you work on something you're passionate about. There is a saying by Gabby Bernstein: "Allow your passion to become your purpose, and one day it will become your profession." Dahl's passion helps him fill that hole in his life. He wanted to bake a loaf of bread with rich texture and natural whole grain that people would love Pass...

    One of the biggest challenges Dave's company faced was moving into a facility that cost his brother Glenn $1.5 million. It was a huge risk for them to take, knowing that they had no cash flow support to sustain such a purchase, and it was all based on future expectations. Eventually, they did see significant growth in the business, even expanding a...

    Dave experimented with different types of bread and countless ingredients. He researched what was trending and what was not. He wasn't afraid of letting his product out in the market to receive feedback. He knew that some of his ideas would fail. He also knew that some of his ideas would hit, and when they did, they were home runs. Customers were r...

    • Paul Argueta
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  3. Feb 27, 2018 · Dave’s Killer Bread has become a cult favorite across the nation, drawing in both health-conscious consumers and those who root for second chances in life. But you won’t find the full story on ...

  4. Our story began in 2005, at the Portland Farmers Market, when Dave Dahl and his nephew brought some loaves of bread to sell. They knew they had something killer and unique, but little did they know how much these products would shake up the bread aisle. For Dave, this was more than just taking a few loaves of bread to a local market.

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  5. Feb 3, 2023 · The brand of Dave's Killer Bread kept true to this story as well. In 2017, they partnered with San Quentin State Prison to launch the Second Chance Project. "I've seen first-hand the ability of people — my co-workers — to turn their lives around with a second chance," Dan Letchinger, Dave's Killer Bread's vice-president of marketing, told Baking Business.

    • Rebecca Treon
  6. Dave currently has one of the largest African tribal art collections in the United States, and spends much of his time at his gallery in Eagle Creek, OR. Dave still considers it an important part of his mission to help others’ personal transformations. He champions organizations such as Nucleos, Constructing Hope, Central City Concern and others.

  7. Jul 1, 2019 · Dave Dahl's entrepreneurial journey began in prison. In 1987, he was addicted to drugs and incarcerated for home burglary. For 15 years he bounced from one sentence to the next. But in the mid ...

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