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  1. Dictionary
    Rack rate
    /ˈrak ˌrāt/

    noun

    • 1. the official or advertised price of a hotel room, on which a discount is usually negotiable: "many hotels have upped their rack rate so they can continue to give monumental discounts"

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  3. www.cvent.com › en › blogHotel Rack Rates: Everything You Need to Know | Cvent Blog

    Nov 13, 2023 · The rack rate for a hotel room is the published rate for one night’s stay without any discounts or premiums included. Rack rates are the highest price that a hotel will charge for a room, and a single hotel may offer a different rack rate for each room type on property.

  4. www.zonaside.com › rack-rate-definitionUnveiling the Secrets of Rack Rate: A Comprehensive Guide

    Apr 2, 2024 · In summary, rack rate definition involves setting and adjusting room prices based on market demand, operating costs, and revenue optimization strategies. It is a dynamic concept that plays a vital role in the profitability and success of hotels.

  5. www.hotelfandb.com › what-is-rack-rate-in-hotelUnderstanding Rack Rate In Hotels: Everything You Need To ...

    Jul 18, 2023 · Definition of Rack Rate. The rack rate is the base price at which a hotel room is sold to guests before any discounts or special offers are applied. It is the standard rate that a guest would pay for a room without any negotiations or benefits.

  6. dictionary.cambridge.org › english › rack-rateRACK RATE | definition in the Cambridge English Dictionary

    noun [ C or U ] us / ˈræk ˌreɪt / uk / ˈræk ˌreɪt / Add to word list. the official price that a hotel advertises for a room, not including any special offer or price reduction: The hotel group is offering rooms at $29 where rack rates are typically $90.

  7. www.igms.com › rack-rateRack Rate Defined: Understanding Basics Hotel Cost & Pricing

    Jun 23, 2023 · Encyclopedia. “Rack rate” refers to the standard, non-discounted price that a hotel, motel, or other lodging establishment publishes and offers to the public. It’s often the highest rate customers might be charged for a room, generally when demand is high, or for last-minute bookings.

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  9. traveltips.usatoday.com › rack-rate-hotels-107299What Is the Rack Rate at Hotels? | USA Today

    Apr 24, 2023 · A hotel rack rate is the "published rate," or "the maximum a property charges for a hotel room," according to Frommer's Travel Guides. It is sometimes quoted to potential...

  10. amenitiz.com › en › blogHotel Rack Rate: Definition, Strategy, and Optimization

    Feb 2, 2024 · The hotel rack rate (also sometimes called a walk-in rate or retail rate) is the baseline, the full price of a hotel room before any discounts or promotions are applied. It’s often referred to as the walk-in or retail rate and serves as a starting point for all rate negotiations and discount strategies.

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