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While the DEJ nameplate was largely discontinued by 2006 just after the First Look buyout, its logo can still be seen in video releases as Millennium Entertainment acquired much of the DEJ and First Look film library in 2010.
- 1998
- Los Angeles, United States
- Motion pictures, home video
- Entertainment
Nicknames: "The Ancient Babylonian Statue", "Shedu". Logo: On a black background, we see a stylized yellow rendering of an ancient Babylonian statue. The statue depicts a Shedu, a winged bull or lion with a human head. Below it is the text "DEJ PRODUCTIONS". FX/SFX: Only the fading.
1st Logo (May 1, 1998-2003) Visuals: On a black background is a stylized yellow rendering of an ancient Babylonian statue. The statue depicts a Lamassu, a winged bull or lion with a human head. Below it, " DEJ PRODUCTIONS " fades in, sometimes along with the following copyright stamp:
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- Overview
- 1st Logo
- 2nd Logo
Background: DEJ Productions was founded in 1998 as a film distribution company by Blockbuster. It soon expanded into global distribution. Its name was derived from the first name initials of Blockbuster's three top executives at the time. In 2005, it was announced that First Look Studios purchased the company.
(1998-2004)
Nickname: "Shedu"
Logo: The yellow relief of ancient Babylonian statue fades in. The statue depicts a Shedu, a winged bull or lion with the head of a man, and there is a name below: DEJ PRODUCTIONS. The logo then fades out.
Variant: In 2002, the logo was re-rendered in 3D. This version shines.
FX/SFX: The fading.
Music/Sounds: None.
(2005-2006)
Nickname: "The Darkened Shield", "The Filmstrip Wing", "The Wing"
Logo: We move backwards over a darkened shield surface, which looks like a distorted filmstrip. When the shield comes to the center, two components of it appear from top and bottom and join the logo. The letters DEJ uncover from beyond each other, with PRODUCTION below. All logo is made in rusty browncolors.
FX/SFX: Moving shields and letters.
Music/Sounds: None.
Availability: Seen on later DEJ Productions releases, such as Crash (after the Lions Gate Films logo), Return to Sender, Direct Action, Blast, and Dirty Love.