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Jan 24, 2024 · As of 2022, email generates $36 for every dollar spent. 51% of marketers say email marketing is the most effective marketing channel, according to our Marketing Trends survey. 53% of marketers are continuing to invest in email marketing in 2023. 33% are increasing their investment in email marketing in 2023. 33% of marketers send weekly emails ...
Aug 31, 2023 · To have your email render on various devices, be mindful of your email size. The ideal width is between 500 – 680 px. Our article “Email design: Trends and best practices” offers a comprehensive guide on email design best practices. Think about colors. Make sure that you’re keeping true to your brand identity and think about your audience.
May 23, 2023 · 10 newsletter best practices to punch up your emails. 1. Understand your newsletter audience. 2. Stay on topic and don’t ramble. 3. Include third-party content for more engaging newsletters. 4. Include user-generated content.
May 26, 2023 · 2. Designing Mobile-Optimized Newsletters. Considering that nearly 50% of emails are opened on mobile devices, it's essential to ensure that your newsletters are optimized for both desktop and mobile users. A mobile-friendly design not only looks great, but also provides a seamless user experience across all devices.
Mar 5, 2024 · Step 3: Segment list based on shopping behavior. Step 4: Prioritize personalization. Step 5: Be smart about subject lines. Step 6: Opt for a minimalistic design. Step 7: Offer value. Step 8: A clear CTA. Email newsletter best practices. Include alt text for images. Keep the copy concise.
Feb 13, 2024 · Email newsletter design tips and best practices Use high-quality images and graphics. While a quality, engaging copy is super important, images, graphic designs, and even GIFs keep things visually interesting and can provide essential context for your readers.
Dec 12, 2019 · Designing best practices for your newsletter email. Once the planning is complete, the real fun can begin. Now it’s time to design your newsletter email, and while you may want to just slap your collected pieces of content together, there are some best practices that your marketing team needs to keep in mind during this step of the process.
