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Search all the ads currently running across Meta technologies, as well as: Ads about social issues, elections or politics that have run in the past seven years. Ads that have run anywhere in the EU in the past year. To find an ad, search for keywords or an advertiser. See what's new.
- Look Up Your Competitors’ Ads
- Use The Report Feature
- Search Other Ads in Your Region
- Use Filters to Search For Specific Media Types
- Filter by Date to Avoid Competitive Time Frames
- Pay Attention to Campaign Messages
- Look at What Your Competitors Are Testing
One of the best ways to figure out what you should be doing is to look atwhat your competitors are doing. This is called competitive analysis and it’s a great way to learn from others in your industry. The Facebook Ad Library makes competitive analysis easy as you can see all the ads your competitors are running. You can also see when and where the...
If you’re looking for even more granular data points, try the report feature. The Facebook Ad Library report feature allows you to change your general search to filter for ads that focus on politics, elections, or important social issues. This data can be broken down by advertiser, spending amount, or even geographical location. This shows Facebook...
One of the best features of the Facebook Ad Library is its ability to filter ads by location. This allows you to see how your direct competitors are promoting their products to their target audiences. Currently, you can only filter by country, but we hope to see more regional filters soon. Pro tip: If you are looking to research ads within a specif...
One of the latest features to hit the Facebook Ad Library is the ability to filter ads by media type. You can now narrow your results by ads containing images, memes, videos or transcripts of videos. This is a great way to get inspiration for your own ad campaigns and see what kind of content is resonating with consumers in your industry. For examp...
Understanding when and why your competitors run ads can help you avoid or take advantage of specific situations. For example, if you know your competitor is running a sale at the same time as you, you may want to push your sale back a week. The Facebook Ad Library allows you to filter ads by date, so you can see exactly what your competitors were r...
Crafting creative ads is an important part of launching a new campaign. You want to be able to speak to as many people as possible without losing the effectiveness of your message. One way to get inspiration for your campaign messaging is by looking at what your competitors are saying. The Facebook Ad Library allows you to filter ads by advertiser,...
One of the most important tools in a marketing toolkit is A/B testing. A/B testing allows us to understand what messaging and visuals resonate most with our audience. There are so many things you can test in an ad, from copy to content, ad format, and beyond. If you’re stumped on what to test first, take a look at your Facebook Ad Library to see wh...
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Mar 4, 2024 · What is the Facebook Ad Library? Since Meta's rebrand in 2021, the tool is now formally called the Meta Ad Library. It is a searchable public database containing details on all ads running on Meta's platforms. That includes the ad creative, targeting parameters, spending data, and more.
Mar 19, 2024 · The Facebook Ads Library (now known as the Meta Ads Library) is a free, transparent tool provided by Facebook that grants you access to a wealth of information about the ads running across Facebook, Instagram, and Messenger.
Master Facebook (Meta) Ads Analytics with our ultimate guide. Learn monitoring, optimization, best practices & tools to enhance your strategy.
Aug 24, 2023 · The Ad Library API is an application programming interface that allows for a deeper analysis of ads about social issues, elections or politics, as well as ads that deliver to the EU and associated territories. Authorized users can also analyze active and public branded content running on Facebook and Instagram via the API.
The Meta Ad Library is a comprehensive hub that facilitates ad transparency. People can use it to get more information about the ads they see across Meta technologies. The Ad Library contains all active ads that are shown across Meta technologies.
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