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  1. Reach your customers and find new ones with YouTube ads. Discover how to get started with a video marketing campaign on YouTube with Google Ads.

  2. Aug 1, 2023 · Google Ads provides easy access to YouTube, the world’s most popular digital video platform, and with it a thriving marketplace of potential customers. You can create and manage video ads,...

    • Choose a goal. When creating a new Video campaign in your Google Ads account, you’ll select one of these campaign goals: Sales, Leads, Website traffic, and Awareness and consideration.
    • Spend your budget effectively. Your budget influences how often your ads show and how prominently they’re featured. Your bidding determines the way your budget is spent.
    • Reach people searching for your brand or business. In your campaign, you can reach people in a certain location, those who speak a specific language, or those with a particular interest using campaign targeting.
    • Organize your ads with ad groups. You can create ad groups to organize your ads by a common theme. For example, if you sell desserts, beverages, and snacks on your website, you could create one ad group for each product category (for a total of 3 ad groups).
  3. Connect with consumers and drive demand with immersive, relevant creatives that grab attention and spur action. Learn more. Reach your customers and find new ones with video ads. Discover how...

  4. Accessible directly within the Google Ads Asset Library, our video creation tools enable anyone to make ads optimized for YouTube.

  5. Video campaigns let you show ads in videos on YouTube and on websites and apps running on Google video partners. This article explains the benefits of Video campaigns and how you can use...

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  7. In Google Ads, you can create compelling video campaigns with a range of video ad formats to engage customers in different ways on YouTube and across video partner sites. Available...

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