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- Overview
- 1973–1975
- 1975–present
This page only shows primary logo variants.
For other related logos and images, see:
At this time, HBO identified itself with a still image of its original logo, a ticket stub, and the channel's full name Home Box Office, surrounded by a minimalist marquee light design.
1975–1981
Typography: \tAvant Garde Gothic Bold (modified) Kabel Launched: \tMay 1, 1975 HBO's logo has looked essentially the same since May 1, 1975, utilizing a simple wordmark with a circle inside the "O", representing a camera lens. This version differs, however, in that it had the "O" overlapping the "B". In network IDs, the logo was often accompanied by three lines colored red, yellow, and blue, below or next to it. This logo was designed by Betty Brugger, then the art director for Time-Life.
1980–present
Typography: \tAvant Garde Bold (modified) Launched: \tApril 1980 In April 1980, the 1975 logo was revised by Frankfurt Gips Balkind, with the "O" moved off to the right of the "B", but still contacting at two points. This logo was initially used in tandem with the previous version until July 1981. A major reason for this change was that the partially obscured "B" of the previous logo gave many the impression it was an "E". Also, the letters in the logo were trimmed to be slightly less bold, and the spaces between letters and around the circle in the center of the "O" were widened.
The HBO Logo Design Elements. Color: Throughout nearly 50 years of HBO’s history, the company has never abandoned its black and white color scheme. Font: The HBO monogram logo features a bold uppercase sans serif font that resembles a highly tailored version of the typeface Avant Garde Gothic.
May 11, 2024 · Current opening logo. First closing logo. Second closing logo. Current closing logo. Visuals: The logo starts on a black screen, before the screen animates like a TV screen turning on, and it fills with static. A shadowed outline of the HBO logo appears, along with " ORIGINAL PROGRAMMING " below it.
| Learning Center. THE HATCHWISE. Home / Resources / Logo Design Case Studies and History. The History of The HBO Logo and the Company. Danielle. HBO is an acronym for Home Box Office Inc, which alludes to visiting a theater and buying tickets at the box office for the latest blockbuster movie.
HBO Entertainment - Closing Logos. Logo descriptions by by James Fabiano, Kris Starring, Zach Harden, and PAV123. Logo captures by Eric S. Editions by Nathan B. and others. 1st Logo. (November 1, 1983-May 31, 1998)
