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1402.03 (b) House Marks. House marks do not identify the particular goods or services – rather, they identify the provider of a wide variety of goods or services, with such goods or services often themselves identified by a separate trademark or service mark. Marks of this type are often used in the chemical, pharmaceutical, publishing, and ...
- What Does House Mark Mean?
- Why File A House Mark application?
- How Do You Identify The Goods Or Services in A House Trademark application?
- What Specimens Should Be Filed in A House Trademark application?
- Need to Register Your House Mark?
Normally, a trademark is tied to a particular product or service. You don’t register a trademark in a vacuum without specifying the goods or services under the mark. A house mark is an exception to this general rule in that it identifies the providerof a wide variety of goods or services. In most cases, the goods or services are identified by a sep...
Building your trademark registration portfolio will generally strengthen your IP rights. With a house trademark registration, you would have further rights to argue that a competitor is using a mark that has the likelihood of causing consumer confusion. A house trademark registration would also give USPTO examining attorneys the grounds to reject t...
In an application for registration of a house trademark, the goods or services can be identified by wording such as “a house mark for” a variety of goods or services. This gives the applicant flexiblity to identify a line of products or services. An Intent-To-Use applicationmay be filed, but circumstances must establish that the ITU applicant’s pro...
According to the TMEP, a house mark will be registered only when evidence shows sufficient use or mark as identifying the provider. A trademark examining attorney must review the specimens of use any other evidence to determine whether the mark is being used as a house mark or as a trademark for goods and services. Therefore, one way to show such e...
Contact patent and trademark attorney Vic Lin at vlin@icaplaw.com or call (949) 223-9623to see how we can help protect your business name as a trademark.
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Nov 30, 2023 · Search our trademark database. Learn about the summary page feature, which allows you to see key information about an application or registration from your search results, without going to the Trademark Status and Document Retrieval (TSDR) system. Watch previous webinars to learn how to use the new system, and download webinar handouts to help ...
Find out how to register and maintain a trademark in the U.S., apply for an international trademark, and about protecting your registered trademark.
A house mark is different from a product mark that is used on a specific item or closely related items. A product may bear both a product mark and a house mark. Under certain limited circumstances, an applicant may apply to register a mark as a house mark. In an application for registration of a house mark, the identification of goods may ...
Proctor & Gamble is an excellent example of a trade name holding many trademarks such as Oral-B. House Mark; Similar to the trade name, a house mark trademark identifies the manufacturing company or corporation. However, the difference is that House Marks are placed alongside the specific product names to identify them as belonging to the company.
Jun 27, 2016 · Patrick Concannon: A house mark is a multi-faceted concept that extends beyond the name of your company. It includes a logo graphic, color scheme, and/or lettering style, if the lettering style is ...
