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  1. Set up your Instagram Business Account. Go to your profile and tap in the upper right corner. Tap Settings and privacy, then Account type and tools, and Switch to professional account. Pick a category that best describes your business, then select Business. You’re all set, you’ve got an Instagram business account.

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    • How to Set Up Instagram For Business in 4 Steps
    • How to Use Instagram For Business: 8 Strategies
    • FAQs About Using Instagram For Business

    Using Instagram for business is a bit different than using a personal account. But don’t worry, it’s not rocket science! Follow these 4 simple steps to get your brand up and running on Instagram.

    Standing out as a business on Instagram can be, well, tough. Use these Instagram for business tips to make it easier.

    Is Instagram for business free?

    It’s free to set up an Instagram business account, promote your business, and even set up an Instagram shop. The only fees for Instagram business accounts are ad costs if you choose to run Instagram ads, and selling fees if you use Commerce Manager to allow your customers to check out and complete their purchase within the Meta platform. There is also no fee to use Instagram Shopping to tag products and direct users to your website to buy them.

    What is the difference between personal and business Instagram?

    The difference between personal and business Instagram accounts is pretty straightforward. Personal accounts are great for sharing your daily life and connecting with friends and family. But, if you’re running a business or want to promote or sell a product, a business account on Instagram offers tools like analytics, shopping, and advertising to help you reach your goals.

    What is the best time to post on Instagram for business?

    The best time to post on Instagram for your business depends on who you’re trying to reach and what you’re sharing. Mornings generally bring the most engagement for brand accounts, though certain industries, like real estate, retail, or entertainment accounts, may see more success posting in the evening. Check out our comprehensive guide on the best times to post on every social networkto learn more.

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  3. Nov 11, 2016 · 1. Sign up for an Instagram account and choose a username that clearly represents your business, like your business’ name. 2. Add a profile photo, a biography and a link to your website. 3. Switch to a business profile. From your profile, tap the gear icon in the upper right corner and select and then tap to switch to business profile.

  4. Apr 3, 2024 · 1. Switch to a Business account. Open Instagram and click your profile picture on the bottom right of the screen. Then tap on the three lines on the top right. After that, click Settings>>Account. Follow the following steps: Click Switch to Professional Account > Continue.

  5. Tap your profile icon in the bottom right corner, then tap the three horizontal lines in the top right corner to access the menu. Tap “Settings” at the bottom of the menu, then select “Account”. Under “Account,” tap on “Switch to Professional Account”.

  6. Oct 27, 2023 · In your Instagram business account, open the menu and tap Insights to see metrics on your followers and their activity with your content. On any individual post, tap View Insights to see metrics ...

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