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Joe Bruin. Joe Bruin, an anthropomorphic male brown bear, is the official mascot of the University of California, Los Angeles’ athletic teams along with Josephine "Josie" Bruin, a female brown bear, who is his regular partner at UCLA sporting events and other university activities.
- Anthropomorphic brown bear
Oct 18, 2010 · Prime. Retro Joe to modern Bruin. By Teresa Jue. Oct. 18, 2010 11:40 p.m. Today, crowds giddily cheer on Joe Bruin’s flexing biceps and the unmistakable hip waggle of Josephine Bruin,...
Evolution of Joe Bruin. UCLA. 1) 1919: UCLA’s mascot was just a cub. (2) 1920s: The Grizzly took over as mascot, but only briefly. (3) 1930s: Joe Bruin looked like Mickey Mouse. (4) Our Bruin in the ’50s. (5) 1980s: UCLA’s mascot went silhouette. (6) Joe Bruin today.
Jul 1, 2011 · Several students were selected to take turns playing Joe, who was joined in 1967 by a costumed Josephine — or Josie, as she is more popularly called. Joe’s costumes and depictions have evolved over the years, from a Mickey Mouse-looking Bruin in the 1930s to a smiling Joe (known today as Retro Joe) in the ’70s.
- UCLA Magazine
Jul 20, 2023 · Joe and Josephine Bruin are such beloved mascots that it’s hard to imagine a time when UCLA had a different mascot. But it actually wasn’t until 1926 that the university settled on the Bruins. Even after the mascot was chosen, the Bruin image changed quite a bit over the years. Read more to learn about the evolution of UCLA’s mascot:
Joe Bruin, an anthropomorphic male brown bear, is the official mascot of the University of California, Los Angeles’ athletic teams along with Josephine "Josie" Bruin, a female brown bear, who is his regular partner at UCLA sporting events and other university activities.
Josephine Bruin. Mascot at UCLA. The original mascot was represented by bear cubs. In 1924, students chose a more threatening name grizzly bear. In 1926 the name was changed to the “Bruins” and UC Berkeley called its mascot the Bears.
