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  2. Jan 23, 2024 · Your Turn to Create Effective Email Marketing Campaigns. Email marketing is a fantastic way to nurture leads, engage subscribers, and retain customers. The examples I shared above will help you brainstorm winning campaigns that drive sales and offer a high ROI.

  3. Nov 3, 2023 · How to write a marketing email: A formula and examples you can use today. Cut through the confusion surrounding how to write a marketing email with this easy step-by-step guide.

    • Infuse the personality of your business. Imagine you’re having a face-to-face conversation with a customer. What would that experience be like? Your reader should feel like you’re speaking directly to them as well.
    • Make sure the subject line is true to the content of your email. There are many tips on how to write good email subject lines. The most important tip? Be clear about what the reader should expect when they open the email.
    • Take advantage of the preheader text to entice the reader to open your email. The preheader text is like a second subject line. It gives you an additional chance to entice the reader to open your email.
    • Keep content clear and concise. Picture, Paragraph, Call to Action. The best emails have a clear focus and are designed to encourage a single action from the reader.
    • Wix. Type of email marketing: Roundups. Why it works: Roundups are newsletters that contain a list of resources, tips or other content that's useful to your subscribers.
    • Yam. Type of email marketing: Welcome. Why it works: Welcome emails are automatically deployed when someone signs up for your service, subscribes to your email marketing, creates an account on your website or makes a first-time purchase.
    • Beaten Path Co. Type of email marketing: Discount. Why it works: Promotions are hard for customers to resist, which is why it’s common for businesses to offer a discount in exchange for their email address.
    • Bonsie. Type of email marketing: Thank you. Why it works: Saying thanks is not only polite; it can also be an effective marketing tool. Thank-you emails can help you connect or reconnect with customers.
  4. 28 Brilliant Marketing Email Examples. A marketing email, also known as a marketing flyer or a sales email, is a single-page document intended to promote or advertise a product or service through direct marketing. Such emails are generally targeted at businesses and can be circulated by email, fax, social media platforms, websites, and similar ...

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  5. Nick Costelloe. 13. min read. Email. Top Post. 15 Swipe-Worthy Email Marketing Examples to Inspire Your Next Campaign. Marketers are always on the hunt for the best email marketing campaigns. In this post, we break down 15 high-impact emails and show you why they work using a simple 4-part framework.

  6. Jan 9, 2024 · So, how do you write a great marketing email? It all comes down to a few copywriting best practices that you should apply to both the subject line of your message and the message body itself. Next time you draft a message for a lead nurturing campaign or just a one-time email send, ask yourself whether your copy meets these guidelines first.

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