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  1. www.therow.comThe Row

    The Row est. in 2006 by Ashley Olsen and Mary-Kate Olsen. Timeless ready-to-wear, handbags and accessories. Visit the official website and shop on the online store.

    • New Arrivals

      Mara Tote Bag in Leather. $4,500. Pre-order. Shop The Row...

    • Bags

      Discover designer handbags from The Row. Shop classic totes,...

    • Galerie

      Discover contemporary works of art, furniture, and objects...

    • Essentials

      Explore ready to wear men's essential clothing from The Row....

    • Spring 2024

      Discover The Row Men's and Women's Spring 2024 Collection.

    • Women's Winter 2023

      Discover The Row Women's Winter 2023 Collection. Choose...

    • Brand Beginnings
    • How 'The Row' Got Its Name
    • Who Owns It
    • The Products
    • Fashion Shows
    • Brand Identity

    The Row came to fruition in 2006, when Ashley set out to create the perfect white T-shirt. In a 2011 interview with Net-A-Porter, Ashley explained that she and her sister saw a gap. No brand was conceptualizing “the core, wearable part of a wardrobe” under the designer luxurycategory. So, the sisters set out to fill that gap by designing minimal, q...

    While some celebrities choose to have eponymous brands, Mary-Kate and Ashley decided against it. Intending to let the clothes speak for themselves, the sisters patented “The Row” after Saville Row, a street in London best known for its tailoring shops. “We didn’t want to be in front of it, we didn’t necessarily even want to let people know it was u...

    The Row was born and bred on West 22nd Street at the Dualstar headquarters in Chelsea, New York, reported Vogue. Dualstar is an entertainment LLC once owned by both the Olsen twins and their entertainment attorney, Robert Thorne. According to Entertainment Weekly, when they turned 18, the fashion moguls bought out Thorne’s stake in the company, mak...

    Because Mary-Kate and Ashley’s stardom wasn’t rooted in fashion, but, rather, sitcoms and movies geared toward a juvenile demographic, they had to earn their stripes in the industry, so-to-speak. In the early days of The Row, retail buyers were skeptical, and, to be fair, it’s understandable; celebrity fashion labels don’t have the best reputation ...

    Mary-Kate and Ashley are known for being private. They run in a small circle, and, for the most part, stay out of the tabloids. They prefer to keep their lives discreet and the same goes for their seasonal presentations. The Row held its first New York FashionShow in 2010 and has since kept their presentations intimate. They are often hosted at the...

    We would argue that The Row isn’t best known for one specific piece, but rather for its quality and reputation of putting fit and fabric above all else. (That isn’t to say other details aren’t important, however; the designers are highly meticulous about their creations and have, on more than one occasion, proclaimed themselves perfectionists). The...

  2. Ashley Olsen (CEO) Mary-Kate Olsen (creative director) Website. therow .com /us. The Row is an American luxury fashion label established by Mary-Kate and Ashley Olsen in 2006. The Row produces ready-to-wear clothing, footwear, handbags and accessories. The label is based in New York City and is available in 37 countries.

    • Fashion
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  4. March 20, 2020, 3:46 pm. After a much-anticipated wait, Mary-Kate and Ashley Olsen have released their clothing line at Kohl's. Elizabeth & James, named after the dynamic twin duo's younger siblings, is now available in more than 150 styles to choose from -- and to make matters even better, everything is under $100. While Kohl's stores have ...

  5. Mar 5, 2024 · Mar 5, 2024. Photos: Courtesy of The Row. The Row 's Winter 2024 collection was buzzy before most people even saw the clothes. Mary-Kate and Ashley Olsen presented the label's latest collection at ...

  6. Mar 21, 2011 · Even their 22-year-old little sister, breakout actress Elizabeth Olsen, whom they can’t wait to dress for Cannes, is taller than they are. “We had to share the height!” jokes Mary-Kate. All ...

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