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Nov 10, 2023 · This Compacts item by WhirleyShirley has 109 favorites from Etsy shoppers. Ships from Carmel, NY. Listed on Mar 10, 2024
- Hollywood
- Professional Make-Up
- General Cosmetics
- Skin-Care
- Make-Up
- Hi-Fi
- Gaps in The Range
- Sources
Max Factor had depended heavily on its links with Hollywood to promote its cosmetics but this marketing strategy came to an end with the break-up of the Hollywood studio system in the 1950s. Under the studio system, production and distribution of Hollywood films was dominated by a small number of Hollywood studios that controlled their movie stars ...
Max Factor continued to make Greasepaint and Pan-Cake Make-up for stage and screen. In 1946, the company adapted its Pan-Cake make-up for black and white television and the following year introduced Pan-Stik, a creamy, greaseless make-up in stick form. Like Pan-Cake, professional forms of Pan-Stik were customised to make them suitable for black-and...
As its ability to call on movie stars to sell its products declined, and competition from other cosmetic companies like Revlon increased, Max Factor moved to bolster its traditional strength in make-up while attempting to improve those areas in which it was weak – skin-care, hair-care, the youth market, men’s toiletries and fragrances. To help this...
Max Factor made some adjustments to its skin-care range in the late 1940s adding Satin Flow Cleansing Cream in a squeezable, plastic dispenser and Night Facial Stik for dry skin in 1949 as part of its ‘New Worlds of Beauty’ promotion. Above: c.1950 Max Factor department store counter with demonstrators holding World of Beauty Lotion Purse Dispenser...
An examination of the company’s product range in 1950 reveals that it was, with the exception of Pan-Stik, generally the same as that of the pre-war period with the Color Harmony colour range largely unaltered and still reliant on stage and screen inspired numbering for many of its shade names. This would not last for much longer. Pan-Stik did not ...
An important development for Max Factor in the 1950s was the introduction of Hi-Fi (1955), the company’s first new general make-up range since Society debuted in 1927. As mentioned earlier, Max Factor claimed that it had been developed through the company’s research into make-up for colour television. To emphasise the point, mirrors pictured in adv...
The 1950s saw Max Factor take some steps in rectifying weaknesses in segments of the market in which it had little or no presence – the youth market, hair-care and men’s toiletries.
75 years of Max Factor. (1984). Manufacturing Chemist.January, 49. Allen, M. (1981). Selling dreams. Inside the beauty business. London: J. M. Dent & Sons Ltd. Basten, F. E. (1995). Max Factor’s Hollywood. Glamour, movies, make-up. Los Angeles: General Publishing Group. Basten, F. E. (2008). Max Factor: The man who changed the faces of the world. N...
Beautiful Max Factor Made In England Mother Of Pearl (MOP) Inlaid Lipstick Case With Mirror Plus A Vintage Pop-Up Tube Of Max Factor Hi-Society Lipstick In Pink-Orange.
This listing is for a vintage Lipstick Max Factor High Society In Compact/ Lipstick Case Color: Sparkling Scarlett This lovely lipstick was made by Max Factor in the 1950s and was patented for unique design and cosmetics history its ingenious pop up mechanism. The outer compact is shiny gold with
- (44)
- Avintageproduction
This vintage MAX FACTOR Hi Society compact and lipstick set is a must-have for any collector of makeup memorabilia. The clear compact features a pop-up design for the included red lipstick, making it both stylish and functional. The compact and lipstick are in great shape and perfect for display or use.
Jan 4, 2024 · COLOR: ELECTRIC PINK. Something went wrong. View cart for details.
