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  1. Instagram Ads in Ads Manager. Create, buy and manage Instagram campaigns. If you already advertise on Facebook, getting started with Instagram ads is easy. All you need is a Facebook Page. If your business already has an Instagram account, you can claim it when creating your ad in Ads Manager.

  2. Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals.

  3. Find out how to create Instagram advertising campaigns for your business by setting up ads sets and using manual ad placements in Meta Ads Manager.

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  5. Create an Instagram ad. Go to Ads Manager and click +Create. Choose an objective from the list. Keep in mind that only the following objectives will allow you to create ads that will be eligible to appear on Instagram. Awareness. Engagement. Select On your ad, Website or App as your conversion location.

  6. Advertising. Find the people destined to love your business with personalized ads. Learn more. Instagram. Explore, experiment and collaborate with Reels. Learn more. Meta Blueprint. Set yourself apart in digital marketing by becoming a Meta Certified Professional. Learn more.

  7. Create Instagram ads in Meta Ads Manager. The original 11 ad objectives in Meta Ads Manager have been simplified into 6 to better align with your business goals. All the same functionality is available through additional settings.

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