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  2. about.ads.microsoft.com › en-us › solutionsMicrosoft Advertising

    Microsoft Advertising

    • Keyword Suggestions
    • Traffic
    • Age Group & Gender
    • Associated Keywords
    • Webpage Keywords
    • Keyword Performance

    Of course, a blog post about keyword ideasshould start with the Keyword Suggestions tool, but this is the best place to start for my other recommendations in this post. Take the list of keywords you are trying to expand and paste them in Excel. Highlight those keywords and click on the Keyword Suggestions. You will then get a list of new potential ...

    After you have your list of suggested keywords from Microsoft Advertising Intelligence, highlight the list of new keywords. Then go back up to the top navigation bar, and click on the Traffic button. You can then create a new report from your selected keyword grouping to see a shorter list of keywords by device and number of searches from the previ...

    If you are trying to reach a very specific audience with your Search campaigns, you may want to check out the Age Group & Gender tool which also lives under the “More Research” option in the top navigation. Highlight your desired list of new keywords to see traffic percentages broken by, you guessed it, age and gender on the Microsoft Network. Whil...

    Besides just getting a list of keyword ideas, you can use the Associated Keywords option (found in the More Research button) to find keywords that other advertisers are bidding on. We do not get information on who is bidding on these keywords, but it can give you some idea on which keyword opportunities might be more valuable. While these keywords ...

    Under the More Research button in the top navigation, you can choose to research keywords by specific URLs. Maybe you want to take a list of URLs that consist of popular products or products you need help driving more traffic.Take a list of those URLs and paste them into an Excel sheet. Then you can have Microsoft scan that list of keyword suggesti...

    I am going to pretend the list of keyword suggestions from the Webpage Keywords results was to my liking. I can then highlight those keywords and click on the Keyword Performance options to get recent, historical performance of these keywords solely on the Bing Network. Before I generate the performance list, I can choose which device and keyword m...

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    Microsoft Artificial Intelligence powers your campaign management. Get Started Maximize your results Combining your advertising in one place allows Microsoft Artificial Intelligence to automatically optimize to meet your goals and budget for the best performance across platforms.

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  4. Jun 22, 2023 · Predictive Targeting helps you easily find new audiences who are more likely to convert. It uses the data you provide, like your existing ads and landing pages, combined with Microsoft’s unique audience intelligence signals to deliver the perfect ad to a relevant audience, driving the best performance for your campaigns.

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  6. Mar 1, 2018 · Why AI is everywhere. How AI adds value and meaning to brand interactions. Forging stronger customer relationships with AI-powered devices. Embracing AI in marketing to improve relevance and performance. How to join the AI movement. Download now. Stay informed.

  7. With Microsoft Advertising, you can create ads to reach the right audience and meet your business goals. Need help? Who doesn't from time to time. Our videos, real-world examples, and how-to articles are here when you need them.

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