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    • Twitter. With 330 million monthly active users, Twitter is another attractive social media platform for both small and large businesses. The network provides its users with new content and information from all over the internet.
    • Instagram. Instagram may be a relatively young social network, but its growth has been exponential. Today, the network has over 1 billion monthly active users, most of whom are 34-years-old or younger.
    • LinkedIn. Of all the social media platforms, LinkedIn is by far the best when it comes to professional contacts and netoworking. The platform has a thriving community of approximately 610 million self-reported users, made up of employees and business owners across industries.
    • YouTube. With approximately 2 billion monthly users, YouTube is the second-largest search engine after Google. Music and comedy do particularly well on this platform, although that doesn’t mean business owners can’t use the platform to promote their brands.
    • Social Networking
    • Interactive Media
    • A Few Things to Consider

    Examples of Major Platforms

    1. Facebook:3.06 billion monthly active users 2. X (formerly Twitter): 528.3 million monthly active users 3. LinkedIn:1 billion active users Social networking is possibly the most traditional form of social media, and most social media platforms fall under the social networking category. So, you'll likely see at least one of the aforementioned platforms (*cough, cough* X) pop up again later in this post. Platforms likeFacebook,X, andLinkedInare often called “networking” platforms because they...

    Snapchat:229 daily active users
    TikTok:100 million monthly active users in the U.S. alone

    Before you start logging in and setting up your accounts on a bunch of platforms, be sure to consider these factors: 1. How much time do you devote to strategizing around a social platform? 2. Do you have resources for creating graphics or videos? 3. Do your goals involve boosting brand awareness or traffic and revenue? 4. Will you need an addition...

    • Erica Santiago
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  2. Nov 18, 2022 · 4. 81% of teens age 13 to 17 reported that social media makes them feel more connected to the people in their lives, and 68% said using it makes them feel supported in tough times. [ 288] 5. Worldwide, people spent a daily average of 2 hours and 23 minutes on social media in 2019, up from about 1 hour 30 minutes in 2012.

  3. Sep 29, 2023 · Social media has become an integral part of our daily lives, with millions of people around the world using platforms such as Facebook, Instagram, and Twitter to connect with others, share content, and stay informed. While social media has undoubtedly revolutionized communication and access to information, there are both pros and cons to its widespread

  4. Dec 5, 2022 · Scams are prevalent. In 2021, social media was the most profitable way for scammers to reach people—so much so that from 2017 to 2021, reports of fraud on social soared 1,800%. Getting scammed is a too-easy way to lose money. But it can also lead to privacy breaches—for your personal accounts, and your brand’s.

  5. Apr 26, 2023 · 1. Pro: maintain connections. “The biggest pro of social media is that it allows you to keep in touch with people,” said Fox News, while at the same time “introducing you to people you may ...

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