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The Real Majority: An Extraordinary Examination of the American Electorate was a 1970 bestselling analysis of United States politics by Ben Wattenberg and Richard M. Scammon. The book analyzed electoral data, especially from the 1968 presidential election, to argue that the American electorate was centrist, and that parties or candidates, to be ...
- Richard M. Scammon, Ben J. Wattenberg
- 347
- 1970
- 1970
Nov 12, 2020 · That was the American political scene in 1970, when Richard Scammon and Ben Wattenberg wrote The Real Majority: An Extraordinary Examination of the American Electorate. It is also the...
Wattenberg is the author of eight additional books, including Values Matter Most (1995), The First Universal Nation (1991), The Birth Dearth (1987), The Good News is the Bad News is Wrong (1984),...
Jun 30, 2015 · In 1970, long before computer-generated models singled out soccer moms and Nascar dads as pivotal groups that national parties needed to target, Mr. Wattenberg and a co-author, Richard M....
Jan 1, 2018 · According to “The Real Majority,” by Richard Scammon and Ben Wattenberg, the 1968 election proved that, particularly in a time of extremes like the late nineteen-sixties, centrism was the...
- Louis Menand
Sep 29, 1974 · In the long‐ago era of President Nixon ascendant, Ben J. Wattenberg and Richard M. Scammon wrote “The Real Majority,” a book asserting that liberals won't run the country because they...
Ben J. Wattenberg is a senior fellow at AEI. About the Author . Richard M. Scammon. About About AEI; Organization and Purpose; Leadership; Annual Report; Scholars Find a scholar by policy area:
