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Robert Jay Strasser (5 October 1947 – 15 October 1993) was a pioneering figure in the sports apparel industry, playing instrumental roles at Nike and Adidas. He was notably involved in the launch of the Air Jordan line at Nike and later helped rejuvenate Adidas as a significant competitor.
- October 5, 1947
- American
- October 15, 1993 (aged 46)
- Marketing and Management
Nov 2, 1993 · Rob Strasser, an executive of Nike Inc. who later worked for Adidas during the "sneaker wars" between Europe and the United States, died on Saturday in a hospital in Munich, Germany. He was 46....
- Katherine Schaffstall
- Matt Damon as Sonny Vaccaro. Damon stars in Air was Vaccaro, a former sports marketing executive who tried to sign Jordan to a deal with Nike by winning over the athlete’s mother.
- Ben Affleck as Phil Knight. Affleck stars in the film as Knight, the co-founder of Nike Inc. who previously served as the chairman and CEO of the company.
- Viola Davis as Deloris Jordan. Deloris Jordan is the athlete’s mother. During the preproduction process, Jordan asked Affleck to cast Davis as his mom. While talking to THR, Davis explained that Deloris “brokered” her son’s “deal to get him a huge stake in the shoe and in turn, protected her son’s legacy.”
- Julius Tennon as James R. Jordan Sr. James R. Jordan Sr. was the NBA star’s father and the husband of Deloris. He died in 1993 when he was shot while taking a nap in his car.
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Says Tim Renn, a former public-relations man for Nike who now works for the Portland Trail Blazers basketball team, “Without Rob Strasser, Nike would just be a running company.”
Jun 13, 2016 · Meet the Man Who Reinvented Nike, Seduced Adidas, and Helped Make Portland the Sports Gear Capital of the World. In the 1980s glory days of audacious deals and bold schemes, Rob Strasser was the big man on campus. By David Wolman June 13, 2016 Published in the July 2016 issue of Portland Monthly.
Apr 18, 2023 · Matthew Kish. Apr 18, 2023, 1:42 PM PDT. A 1977 Nike memo describing the company's "principles" Courtesy Scott Reames. In 1977, Nike executive Rob Strasser typed a list of 10 company...
Apr 5, 2023 · Matthew Maher as Peter Moore, Matt Damon as Sonny Vaccaro and Jason Bateman as Rob Strasser in AIR. Ana Carballosa—Amazon Studios. Much of Air centers on the lengths that John Paul Vincent...
