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Jul 24, 2023 · 38.6M subscribers. 0. 1 view 1 minute ago. By creating opportunities for Filipino ownerships of different brands and even foreign brands, he seeks to make the Philippines the franchise hub of the...
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May 14, 2023 · Sam Christopher Lim is the CEO of Francorp Philippines; Co-author of 12 Strategies for Franchising; President of U-Franchise Sales & Management; Chairman for ASEAN Integration of the...
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MR. SAMIE LIM, C.F.E. Chairman, International Franchise Corporation of the Philippines (FRANCORP) “Father of Franchising in the Philippines”. Founding President and Chairman Emeritus, and current chair for International Relations, Philippine Franchise Association.
Feb 20, 2024 · By Alyanna Joyce Silvestre. Published February 20, 2024. In the realm of business, the name Lim resonates with a legacy of excellence and innovation, particularly in the domain of franchising.
- Lived and Breathed Entrepreneurship
- Overall Chair of Franchise Asia Philippines 2018
- Create More Jobs Through Franchising
Even as a child, Chris already lived and breathed entrepreneurship. His summer vacations were spent in their grandfather’s Automatic Centre office filing invoices with his brothers. During break time, they play with their family computers in the selling area so they can also demonstrate the units for customers. Lim recalled having sold cassette tap...
Right now, Lim is preoccupied in promoting franchising in the Philippines and in the ASEAN region. Along with other officials of the Philippine Franchise Association (PFA) – the country’s pioneer and premier franchise organization – he eagerly looks forward to the forthcoming Franchise Asia Philippines 2018 slated from July 18 to 22 at the SMX Conv...
Lim spent over a decade growing brands globally as senior global brand manager Sunsilk for Unilever UK from 2010 to 2013, where he engaged in innovation development, leading a cross functional team to develop concepts, packaging, advertising and 360 degree launch plans for Unilever’s largest hair brand. He was regional brand manager Lux China, Japa...
Feb 24, 2020 · THE founders and stalwarts of Philippine franchising have collaborated in authoring and releasing the groundbreaking book titled “12 Strategies of Franchising”, that showcases 25 successful Filipino franchise brands that use one of the strategies.
Aug 7, 2015 · Sam Christopher Lim. Sam Christopher Lim is the senior vice president for marketing and strategy at Francorp, the premier franchise consulting firm in the Philippines. He is also the president of ...
