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  1. 2 days ago · TikTok's recently launched Self-Attributing Network (SAN) provides advertisers with a comprehensive view of all conversions driven by their TikTok ads. Note: TikTok began transitioning all app advertisers to the new SAN in the second half of 2023. For optimal campaign performance during the transition, configuration is required between existing ...

  2. 22 hours ago · 20 Easiest Ways to Use the TikTok Ads Library to Make Better Ads. Here are 20 ways to utilize the TikTok Ads Library to enhance your ad strategies and create better ads: Analyze Top Performers. Analyzing top-performing ads in the TikTok top Ads Library is a strategic approach to improving ad creation and making better ads. Advertisers can gain ...

  3. 2 days ago · 9 ways to use the TikTok algorithm to your advantage. Knowing how the TikTok algorithm works is half the battle. The other half is publishing engaging content that makes it easy for TikTok to find, categorize, and suggest your posts. 1. Hook viewers quickly

  4. 3 days ago · Take a look at all our available integrations for TikTok Ads. Final thoughts. In the roaring current of TikTok, your brand needs to be nimble, in touch, and ready to seize the moment. These best practices for TikTok Ads are not constraints but, rather, your surfboard, guiding you to ride the trend wave with purpose and panache.

  5. 1 day ago · 3. Invest in paid ads. Unlike Instagram or Pinterest, which feature heavily curated marketing material, TikTok lets you build authentic paid ads. That sounds like a contradiction but it’s not. This is primarily because of all the different available ad formats on the app. These include: In-feed ads: Classic format that shows up on the users ...

  6. 22 hours ago · However, it's crucial to note that success on this platform doesn't solely rely on ads but also on creating compelling content that resonates with users. So next time you're scrolling through your TikTok feed, pay special attention to those influencers' posts showcasing beauty products. You'll see the power of UGC in action.

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  8. 2 days ago · TikTok is the channel to watch trends and memes develop. We look at the macro trends on TikTok over the start of 2024 for inspiration in your content creation. ... New Google Shopping Ads ...

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