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Dec 18, 2023 · Learn about the most popular social media platforms in terms of monthly active users, such as Facebook, YouTube, and WhatsApp. Find out how to use them for your business with tips and tools from Semrush.
Find out which social media platforms have the most monthly active users worldwide as of January 2024. See the top 10 list, including Facebook, YouTube, WhatsApp, Instagram, TikTok, and more.
- Facebook. 2.93 billion monthly active users. The largest social media platform of them all. A Facebook Business Page that acts as a second website and online store.
- Instagram. 2 billion monthly active users. Visual content platform for sharing stylized photos, videos and more. Instagram Reels, short-form videos that are wildly popular with viewers.
- Twitter. 229 million monetizable daily active users. Platform where a lot of people get their news and discover trending topics. Great for conversations and text-based content.
- TikTok. 1 billion monthly active users. Short-form, scrollable and easily digestible video content. Easy-to-navigate search feature that Gen Z uses frequently.
- Facebook — 3.05 billion MAUs. Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista. This means roughly 37 percent of the world’s population are Facebook users.
- WhatsApp — 2.78 billion MAUs. WhatsApp is a messaging app used by people in over 180 countries, boasting an estimated 2.78 active users, according to Statista.
- YouTube — 2.49 billion MAUs. YouTube is a video-sharing platform where users watch a billion hours of videos daily. Besides being the second largest social media app, YouTube is often called the second largest search engine after Google, its parent company.
- Instagram — 2.04 billion MAUs. As a visual social networking platform, Instagram is the place for showcasing your products or services with photos or videos.
Dec 6, 2021 · This graphic shows the top 28 social platforms worldwide by monthly active users, as of 2021. Meta, formerly Facebook, owns four of the top five platforms, while Tencent and Alphabet each have two.
- Carmen Ang
Jan 19, 2024 · Explore the evolution of social media platforms from 2019 to 2023 with SEMrush analytics. Discover the top 10 sites, their visits, growth, user demographics, and global trends in this era of digital connectivity.
Nov 18, 2022 · See the latest data on the most popular social media and messaging platforms by monthly active users, from Facebook and YouTube to TikTok and Telegram. Learn about the challenges and opportunities facing Meta, Twitter, and TikTok in 2022.
