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Nov 8, 2023 · Learn how to use different types of social media platforms and formats to support your business (and social) goals. Find out the features, benefits, and examples of seven general categories of social media, from traditional to live, and how to choose the best ones for your business.
- Erica Santiago
- Social Networking. Examples of Major Platforms. Facebook: 2.9 billion monthly active users. Twitter: 368 million monthly active users. LinkedIn: 900.2 million members worldwide.
- Photo Sharing. Example of Major Platforms. Pinterest: 450 million monthly active users. One of the biggest platforms that specialize in photo sharing is Pinterest.
- Video Sharing. Examples of Major Platforms. YouTube: Over 2.6 billion monthly active users. Vimeo: 240 million viewers. Professional Uses. Roughly 88% of marketers say video gives them a strong ROI and 90% feel the level of video competition has increased.
- Interactive Media. Examples of Major Platforms. Snapchat: 229 daily active users. TikTok: 100 million monthly active users in the U.S. alone. Apps like Snapchat and TikTok allow users to share photos and videos, they also have a variety of unique interactive and highly experimental features.
Mar 10, 2023 · Learn about the different types of social media platforms and how they can help you promote your brand, connect with customers and reach a wider audience. Explore examples of social networks, forums, image-sharing sites, bookmarking networks and more.
- Traditional social networking sites. Most of us are familiar with social networking sites like Facebook, Twitter, LinkedIn, and TikTok. These platforms help us connect with friends, family, and brands.
- Social review sites. What’s one of the first things you do when planning a trip or buying a new product? If you’re anything like us, you’ll head straight to the reviews.
- Image and video sharing sites. Visual content like images, infographics, and illustrations capture our hearts, eyes and imaginations. Social media platforms like Instagram, Imgur, and Snapchat are designed to amplify the power of image sharing.
- Video hosting sites. YouTube revolutionized the way we watch, create, and think about video. It transformed the medium into something accessible. Recent improvements in tech and connectivity helped video go the rest of the way.
- Traditional Social Networks. Examples: Facebook, LinkedIn, Twitter. We talked a lot about traditional social networks, so I won’t go too much more into that type.
- Media Sharing Networks. Examples: Instagram, Pinterest, TikTok. There are many forms of visual content across media sharing networks, such as infographics, images, and short-form and long-form videos.
- Discussion Networks. Examples: Discord, Reddit, Quora. When people have specific questions or want to discuss a topic, sometimes platforms like Facebook or Instagram aren’t the place to go.
- Social Blogging Networks. Examples: Medium, Tumblr, Blog Meets Brand. When a picture or video isn’t the correct form of content for a particular topic, blogs can be an excellent way to share information with your audience.
Apr 6, 2023 · Learn about different types of social media formats and platforms, such as video, audio, business, shoppable, and more. Find out how to use them to engage your audience, promote your brand, and drive sales in 2024.
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Jun 8, 2023 · Learn how social media has evolved from SixDegrees to TikTok, and what are the four types of social media platforms that businesses should be aware of. Find out how to use social media to monitor, respond, amplify, and lead consumer behavior.
