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Jul 6, 2023 · Some of the key challenges facing the industry include: Piracy: Illegal downloads and streaming of movies and TV shows constitute a substantial challenge for the industry, resulting in losses amounting to billions every year.
- Finance and Economics
- Marketing
- Organization Theory and Strategy
One of the fundamental questions from a finance and economics perspective has been the risk and return characteristics of the film industry. Films have historically been a business of hits and misses, with far more misses than hits. Because of the highly skewed nature of the returns, these hits account for the vast majority of the profits in the in...
Marketing scholars study the creation of value through transactions by and relationships with market partners. Consumer preferences play a central role. Those companies that can best address consumers’ preferences create the most value. Digitalization, however, has been fundamentally changing these preferences. It has influenced the types of filmed...
As in the other streams, many of the questions examined in the context of film by organization theory and strategy scholars have been ones of broad interest to that group, even beyond film. Categories—how consumers sort products, services, organizations, and people into groups—have been a vibrant subject of study over the last two decades. One of t...
- Thorsten Hennig-Thurau, S. Abraham Ravid, Olav Sorenson
- 2021
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Oct 17, 2019 · In spite of some major obstacles and challenges, most notably censorship and its lack of international competitiveness, the Chinese film industry allows film scholars to rethink the ever-important nexus of state, industry, texts and audiences.
- Wing Fai Winifred Leung, Sangjoon Lee
- 2019
Oct 17, 2016 · Abstract. This special issue on ‘Film Policy in a Globalised Cultural Economy’ is devoted to the changing economic and technological context in which filmmaking occurs, the policy responses that these changes have generated and their consequences for the pursuit of cultural objectives. The issue offers discussions of the general economic ...
- John Hill, Nobuko Kawashima
- 2016
Mar 1, 2022 · Covid-19 has hindered gender equality in all industries, as every 1 in 4 women have stepped down to take care of their family, as opposed to 1 in 5 men who have done the same during the pandemic. In the film industry, only 14% of films were considered to have a cast that was gender-balanced as of 2019.
Jul 8, 2020 · In brief, it is not globalization that has hindered the development of the Mexican film industry, but lack of ‘film capital’ such as infrastructure, well-trained talent, and active business initiatives. The New Zealand film industry was in a similar situation during the late 1970s.
The industry could benefit from reconceiving storytelling and cinema. By moving past the TV-or-cinema dichotomy, studios could pursue a more diverse array of storytelling vehicles. For example, they could increase development of shorter and less cost-intensive content types, attracting younger audiences and talent while leveraging social media ...
