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Aug 9, 2018 · How can the TV and video industry adapt to change? As different as the four future scenarios for the TV and video industry by 2030 may appear, some universal implications are relevant for all market participants and they should take these into account in their strategic planning.
As a result of our analysis, we developed the following four future scenarios for the TV and video industry by 2030: Scenario 1: Universal Supermarket; Scenario 2: Content Endgame; Scenario 3: Revenge of the Broadcasters; Scenario 4: Lost in Diversity
The highly dynamic TV and video market is characterized by emerging new market oferings, disruptive digital players, and rapidly changing consumer requirements. In this uncertain environment, the strategic steps of relevant stakeholders will be crucial factors influencing the future market landscape.
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This Deloitte Germany study on future scenarios for the TV and video industry by 2030 demonstrates what market players need to be ready for. Deloitte Insights delivers proprietary research designed to help organizations turn their aspirations into action.
Jun 29, 2022 · From ‘bunny ear’ antennas to broadband, and from VHS to virtual reality, video entertainment is changing fast. A decade from now, what we watch—as well as how and where we watch it—could be dramatically different. Four McKinsey experts imagine the future.
Six statements outline the key future developments in the TV and video industry which can be clearly foreseen: Digitalization will change content Traditional TV and non-linear content Advertising becomes targeted. production, distribution, and offerings will coexist.
The four scenarios: Drivers, uncertainties, and trends. The scenarios were developed from an extensive set of relevant drivers, which were assessed one by one. These factors were categorized into two key dimensions: How wide-spread are screens? Are they used more for consuming media or for controlling appliances?
