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  1. Morning in America. “Morning in America” is a phrase from a 1984 political ad for President Ronald Reagan’s re-election campaign to evoke a renewed American economic and social landscape. The Reagan campaign sought to build on perceptions of economic progress during the 1984 presidential campaign. In 1980, Reagan won the presidency by ...

  2. Morning in America. " Prouder, Stronger, Better ", commonly referred to by the name " Morning in America ", is a 1984 political campaign television commercial, known for its opening line, "It's morning again in America." The ad was part of that year's presidential campaign of Republican Party candidate Ronald Reagan.

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  4. Today, more men and women will go to work than ever before in our country’s history. – Hal Riney, “It’s Morning In America Again”. The ad opens on a sunrise in a busy city and continues with a montage of Americans going to work played out under Riney’s calm, optimistic narration. The message of the ad: Americans had President Reagan ...

  5. May 7, 2016 · The one-minute commercial commonly known as “ Morning in America ,” created for President Ronald Reagan’s re-election effort in 1984, is one of the most effective campaign spots ever ...

  6. 59a. "Morning in America". Ronald Reagan swept into office in 1980, capturing nearly 10 times as many electoral votes as his incumbent opponent Jimmy Carter. The Republican Party was also able to ride Reagan's coattails to capture their first majority in the Senate since 1954. The long national nightmare was over.

  7. Jul 13, 2016 · ANCHOR: This was very much a “morning in America” speech. ARCHIVAL (NBC NEWS): WOMAN: The point is that “it’s morning in America” is a better sales pitch. DOUG WATTS: It’s become a generic term, meaning different things to different people, but it’s definitely a part of the American culture today. (END)

  8. 1. What does the statement, “It’s morning again in Americamean in the context of the ad? 2. What evidence does the ad provide to support the contention that “It’s morning again in America”? 3. How does the music help relay the message of the ad? 4. Do you think the ad is an accurate portrayal of the United States in 1984?

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