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Although the 2030 Vision is a technology roadmap it’s primary focus is in empowering the creative – to be able to achieve more – to be more efficient (replacing repetitive and menial tasks so they can focus on creative tasks), flexible (so workflows can change and adapt to new situations and technologies) and faster (so there’s more of ...
- Video Entertainment Will Be Immersive
- Video Entertainment Will Be Gamified
- Video Entertainment Will Be Personalized
- What Companies Should Do Today
Jonathan Dunn: There will be sensory experiences that change the way people experience or create a story that are going to feel very different from the theater experience of today. Jacomo Corbo: Haptics and augmented reality are allowing people to experience the same things and occupy the same space. If there’s an explosion blast in the video, ever...
Jonathan Dunn:It turns out that video games or interactive entertainment as a format seems to be the general direction of most storytelling. Jacomo Corbo: I think we’re going to see more and more of a blurring of the lines between things that we watch and things that we play. You might even be able to intervene in a story in certain very specific w...
Jacomo Corbo:Think of levels of difficulty within a game that are automatically personalized and calibrated to your patterns of play in ways that will drive engagement but ultimately will make the experience more compelling and persuasive to you. Kristi Tausk:Every time I open a streaming platform or turn on my TV, it can read me: What mood am I in...
Jacomo Corbo:Industry CEOs need to really think about where they are placing new bets. What are the entirely new gaming experiences that you want to be able to support? Really look to stitch together different technologies in order to be able to provide a very different gaming experience. Kristi Tausk: To become successful, video entertainment comp...
Hear four of McKinsey’s media and analytics experts describe the coming evolution of filmed entertainment and gaming. Jacomo Corbo, Jonathan Dunn, Tom Svrcek, and Kristi Tausk imagine what video entertainment could be like in 2030. Read the transcript.
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May 8, 2019 · An array of rapidly developing technologies offer thrilling potential for the future of motion pictures. Luke Buckmaster asks the experts what’s next.
Video entertainment in 2030. McKinsey experts predict that video entertainment, in all its forms, will become more immersive, gamified, and personalized. Jonathan Dunn. Tom Svrcek. Kristi Tausk. From ‘bunny ear’ antennas to broadband, and from VHS to virtual reality, video entertainment is changing fast.
Aug 18, 2020 · Motion capture technology, used to create the onscreen character of Gollum in The Lord of the Rings, is another technology that revolutionized film. Movies like Dawn of the Planet of the Apes, Avatar, and Avengers: Endgame all used motion-capture technology to animate digital models for characters in their films. It is rare to see a movie today ...
Nov 30, 2020 · November 30, 2020. What’s next: The future of film. COVID-19 is likely to permanently alter the production, distribution and viewing of movies. By Pat Harriman, UCI.
