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Although the 2030 Vision is a technology roadmap it’s primary focus is in empowering the creative – to be able to achieve more – to be more efficient (replacing repetitive and menial tasks so they can focus on creative tasks), flexible (so workflows can change and adapt to new situations and technologies) and faster (so there’s more of ...
May 8, 2019 · According to VR guru and artist Chris Milk, films of the future will offer tailored immersive experiences. They will, he tells BBC Culture, be capable of “crafting a story in real-time, that is ...
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Jun 20, 2019 · Produced by Shannon Lin, Alicia Desantis, Stephanie Goodman, and Matt Ruby. Illustrations by Jon Han. Over the next decade, billions will be spent to remake the movie business. We asked 24 major ...
- The Future of The Moviegoing Experience
- The Art and Science of Creativity in The Streaming Era
- The Challenges of “Cutting Through”
- Broadening Representation, On-Screen and Off
McKinsey:How much do you think the moviegoing experience will change over the next decade? Stacey Sher:I really hope the moviegoing experience changes over the next decade, because I think it’s important for the health of the industry. I’m a big believer in theatrical, not just because of my romantic love of cinema (though that’s a huge part of it)...
McKinsey:How do you see the role of analytics and the relationship between increasingly sophisticated analytics and creativity? Can analytics help reach niche audiences, or do you think they lead to a “lowest common denominator” effect? Stacey Sher:Data has always been important in the film business, but it’s a guide. People in tech sometimes like ...
McKinsey:How is the shift to streaming impacting you as a filmmaker? Is it a more appealing proposition, being able to produce quality creative output, that you don’t have to limit yourself to a single two-hour movie and can create a series of episodes instead? Stacey Sher:What’s exciting right now in storytelling is that we have the opportunity to...
McKinsey: You’ve produced several films or series about influential women, including Erin Brockovich, Mrs. America, and Respect. What do you think still needs to change to help the industry reach gender equity? Stacey Sher:There’s an attitude of, “You’re just so lucky to be allowed to work.” We as women have internalized it, as “we’re just so lucky...
Aug 18, 2020 · Motion capture technology, used to create the onscreen character of Gollum in The Lord of the Rings, is another technology that revolutionized film. Movies like Dawn of the Planet of the Apes, Avatar, and Avengers: Endgame all used motion-capture technology to animate digital models for characters in their films. It is rare to see a movie today ...
Hear four of McKinsey’s media and analytics experts describe the coming evolution of filmed entertainment and gaming. Jacomo Corbo, Jonathan Dunn, Tom Svrcek, and Kristi Tausk imagine what video entertainment could be like in 2030. Read the transcript.
Aug 20, 2019 · 2030 Vision White Paper. Movielabs together with member studios, has published a new white paper presenting an industry vision for the future of media creation in 2030. The paper, jointly authored by MovieLabs and technology leadership teams from Hollywood studios, paints a bold picture of future technology.
