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  1. Jan 13, 2020 · Create a shot list when you make your own movie trailer. You want to capture crucial details in your shot list. In shot list software, shot options like size, movement, and angles are listed in a clickable menu of specs. You only need to check boxes and test different creative combinations.

  2. Trailer (promotion) A trailer (also known as a preview, coming attraction or attraction video) is a commercial advertisement, originally for a feature film that is going to be exhibited in the future at a movie theater or cinema. It is a product of creative and technical work.

  3. Oct 12, 2023 · To excel in making a movie trailer, you need a rhythm that keeps your audience engaged and wanting more. Create a story within your trailer, one that builds tension and anticipation. Begin with an attention-grabbing opening, progress through peaks of excitement, and end with a satisfying resolution or cliffhanger.

    • Organize your trailer using three-act structure. Great trailers tell a riveting story that gets the audience emotionally invested—and one of the best ways to achieve this is to use a three-act story structure.
    • Show the most unforgettable scenes. A good trailer shows off the most visually dazzling and emotionally captivating scenes without spoiling major plot points.
    • Use voice-over or text to help tell the story. Since movie trailers are so truncated compared to the complete film, voice-over and on-screen text can be beneficial tools for explaining necessary exposition.
    • Choose music that sets the tone. The most effective trailers are elevated through the use of well-chosen music. For example, you might choose a suspenseful score for a thriller or a lighthearted pop song for a romantic comedy.
  4. Trailer teasers. A trailer teaser is a new kind of teaser, meant to arouse interest in the release of an upcoming, longer trailer. It’s an ad for a future ad, essentially. Marketing campaigns for big-budget movies often put out a short clip to drum up excitement for a trailer prior to the release of a longer piece of video content.

  5. The editor’s toolbox is vast, but some techniques stand out in trailer editing: Cross-cuts – Connecting parallel storylines or themes. Match cuts – Merging scenes with visually similar elements to maintain continuity. Smash cut s – Jolting the viewer to grab attention or signal a stark change.

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  7. Mar 30, 2021 · Cut the logos and credits. While we’re all for giving credit where credit is due, save that for the end — or the final cut. The logo of the distributor or production company doesn’t really need to be in the trailer, and it certainly shouldn’t be the first thing on the screen. Online trailers should be quick, snappy, and end fairly ...

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