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      • Flood crisis communication, which takes place in the face of incoming danger, needs a practical and operative approach to cope with potentially destructive, large-scale natural disasters. Since floods are one of the most predictable georisks, communication is an efficient means to reduce risk, especially by reducing people's exposure.
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  4. Guide to Expanding Mitigation. Communications systems keep communities connected. From phone calls to internet browsing, virtual learning to streaming movies, our worlds are both broadened and brought together by the technology around us. In times of crisis, it is even more important for communities to have resilient communications systems.

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    • Introduction: Communication For Minimizing Flood Risk
    • Actionable Information
    • Mass Media Effectiveness
    • Effectiveness of Citizen Science and Related Grassroots Efforts
    • Social Media Effectiveness
    • Resources and Functionality of Webtools
    • Summary and Conclusion
    • Author Contributions
    • Funding
    • Conflict of Interest

    Perennially the world’s most ubiquitous and expensive natural hazard, flooding increases in notoriety as populations and economic investment in coastal and other flood-prone areas continue to climb sharply (Dewan et al., 2006; Bushra et al., 2021). One way to enhance flood risk preparedness is through improved flood risk communication (Maidl and Bu...

    Actionable information as defined here refers to relevant data that span flood magnitude and occurrence, damage resulting from flood hazards, alternatives to minimize flood damage, and the associated cost of these alternatives. The time scale on which information can be “actionable” ranges, but a distinction can be considered here between short-ter...

    The wide audience of mass media allows it to provide critical information for short-term flood mitigation and response, particularly at the individual level, such as in broadcasting official forecasted flood warnings and in post-disaster relief distribution. Altinay et al. (2021) reminded that mass media can also assist in long-term flood communica...

    While mass media information can be regarded as a “top-down” information flow, grassroots efforts are usually “bottom-up” flows. Grassroots efforts that include public information fairs, Earth Day events, peaceful rallies, educational programs, outreach programs, and other similar efforts are termed “citizen science.” Intended consumers can be both...

    As social media share the advantage of mass media in reaching a wide audience quickly, it is not surprising that in recent years, flood information conveyed by social media has received increasing attention. The 2011 Bangkok flood may have been the first major flood event for which the role of social media was studied extensively, with the conclusi...

    Publicly-accessible webtools have become important for communicating and minimizing flood risk, especially as a means of addressing the shortcomings of the more traditional sources of flood information (i.e., mass media, citizen science, and social media). As hundreds of webtools provide information related to floods and search engines may point to...

    Results of this analysis suggest that while mass media, citizen science, and social media have revolutionized the way that people plan for, survive, and recover from floods, their utility is largely restricted to addressing short-term needs for information and/or conveying information about singular events to scientists. More robust applications of...

    RM developed the detailed methodology, collected and analyzed the data, and developed the initial text. RR helped in the literature review, and edited early and late drafts of the text. CF helped to organize the paper and tables, and revised the text. Y-CL provided oversight on analysis and edited the text.

    This was funded by the Louisiana Sea Grant College Program (Omnibus cycle 2020–2022; Award Number: NA18OAR4170098; Project Number: R/CH-03), the Gulf Research Program of the National Academies of Sciences, Engineering, and Medicine under the Grant Agreement number: 200010880 “The New First Line of Defense: Building Community Resilience through Resi...

    The authors declare that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.

  6. Jun 1, 2020 · Flood crisis communication, which takes place in the face of incoming danger, needs a practical and operative approach to cope with potentially destructive, large-scale natural disasters. Since floods are one of the most predictable georisks, communication is an efficient means to reduce risk, especially by reducing people's exposure.

  7. Flood Communications | Norfolk NE. Flood Communications, Norfolk, Nebraska. 191 likes · 19 talking about this. A leader in local media and marketing services. Our full suite of integrated...

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