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- It’s an evolution of L’Oréal’s Signature program under development since 2016 whereby natural ingredients (currently around 35) selected from specific terroirs worldwide and undergoing tailor-made extraction processes, are used right across the Group’s formulas as a sort of olfactory branding.
www.forbes.com › sites › stephaniehirschmillerHow L’Oréal Group Is Branding Olfactory Exclusivity - Forbes
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L'Oréal S.A. ( French: [lɔʁe.al]) is a French multinational personal care company headquartered in Clichy, Hauts-de-Seine, [2] with a registered office in Paris. [3] . It is the world's largest cosmetics company and has developed activities in the field, concentrating on hair color, skin care, sun protection, make-up, perfume, and hair care. [4]
- 30 July 1909; 114 years ago
- Consumer goods
About us. Get to know us! Learn our commitment to quality, excellence & innovation. Proud to be the world’s leading cosmetics brand making beauty available to all!
L'Oréal's historic headquarters since 1938 and renamed "Le Visionnaire" when it reopens in 2023, 14 rue Royale is a place charged with history. Located at the crossroads of rue Saint-Honoré and rue Royale in Paris, stands one of the architectural masterpieces of the French 18ᵉ century designed by architect Ange-Jacques Gabriel, whose facade ...
L’Oréal is the archetype of the “Beauty Pure Player” – nothing but Beauty, for all types of Beauty – and our unique expertise acquired over 110 years, allows us to understand, in extreme detail, the desires and aspirations of consumers all around the world.
L’Oréal Paris is more than a beauty brand, it’s a brand that empowers women to recognize their true self-worth. Our mission is to remove all the barriers standing between women and their ambitions and to drive social and environmental progress to benefit everyone.
As the biggest beauty brand in the world, L'Oréal Paris has an unparalleled commitment to technology, research innovation and providing groundbreaking, high-quality products for women, men, and children of all ages and ethnicities.
About us. L’Oréal Paris is the world’s leading cosmetics brand, making the best of luxury beauty available and accessible to everyone. From makeup and skincare to haircare and haircolor, our pioneering spirit leads our scientific excellence and restless innovation.
