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  1. When to Use the Glyph. Use the glyph to point to your presence on Instagram. The App Icon (shown below) is only used if you are showing it on a device with other apps or if you are encouraging people to download the Instagram app. If you’re representing Instagram in any other way, you should use the glyph. Only use the glyph files available here.

  2. We refreshed key elements of our brand identity to celebrate the global community of creators on Instagram. We created a custom typeface, updated our gradient and color palette, and refined our approach to layout and design. At Instagram, we refreshed our brand elements to embrace the evolution of our community of creators and welcome what’s ...

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  4. Apr 13, 2023 · After acquiring Instagram for $1 billion in 2012, Facebook was largely hands-off. But then 2016 rolled around. ... The Current Logo. ... number of times we tap the Instagram icon every day (hour ...

    • A Brief History of Instagram
    • The Instagram Logo
    • Fun Facts About Instagram
    • What Makes The Instagram Logo Different?
    • Bonus: How Instagram Can Impact Your Presence Online
    • The Bottom Line

    Founded by Kevin Systrom and Mike Krieger, Instagram is a photo and video-sharing social media platform. Back in 2010, Kevin and Mike created a mobile check-in app called Burbn, which was very similar to foursquare. It took no time for the app creators to realize the similarity between the two apps; however, they were encouraged to carry on because...

    The Instagram logo communicates what the social networking site is all about—a photo and video-sharing platform. Let’s explore what the logo means and how it has evolved over the years.

    Before we get into the next section and explore what makes the Instagram logo stand out from its competitors, let us look at some fun facts about the social networking site. 1. Instagram was called “Codename” before its launch. 2. More than 50 billion photos have been uploaded and shared on Instagram. 3. 8 percent of the accounts on Instagram are f...

    Take a look at some of the most iconic logos; you will find that they have a few things in common that set them apart from their peers. The present Instagram logo also has similar traits that make it different from its competitors. Let us take a quick look at the elements that make the Instagram icon truly unique.

    Gone are the days when social networking sites were merely used for sharing personal updates and interesting photos. Social networking sites provide entrepreneurs and marketers a platform to talk about their brands and grow their businesses. According to Instagram for Business, 90 percent of the social networking site’s users follow a business. Wha...

    The Instagram logo’s uniqueness lies in its simplicity. The neatly imagined camera with the rainbow gradient makes the Instagram icon attractive and powerful. The platform’s friendly personality and its willingness to help businesses grow are visible in its logo.

  5. Jul 6, 2022 · The Current Instagram Wordmark 2016. In 2016, the only change was the shifting of the color palette from blue to black. The rest of the design was the same, including the font and the style of writing. The move was made to create a complementary wordmark to the now quite colorful primary Instagram logo.

  6. Nov 10, 2021 · Meta’s designers said the color loop in the new logo that eventually twists into the infinity symbol was inspired by those boundary lines. The design community’s response to Facebook’s ...

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