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Mar 10, 2023 · If you’re interested in adding this channel to your marketing mix, read on to learn how TikTok works, some key advantages and disadvantages to using the platform for business, and three questions to consider in order to determine whether it’s a good fit for your company. How does TikTok work?
- Step 1: Get a TikTok Business Account. If you’ve already got a personal TikTok account, it’s easy to switch over to a Business Account: just skip right to step 3.
- Step 2: Create a winning TikTok strategy. Even if you’re a whiz at Instagram or Facebook marketing, it’s important to remember that TikTok is its own beautiful, chaotic beast that requires a specific game plan.
- Step 3: Optimize your TikTok profile. You’ve only got a few lines and one opportunity to share a link, but your TikTok profile is basically your digital storefront, so do it up right.
- Step 4: Create content that people will want to watch. There’s no secret recipe for making a successful TikTok video, but there are some good rules of thumb to follow.
- Create Quality (Non-Salesy) Content. Remember, TikTokers don’t visit the platform to shop around—they want to be entertained. Jump in with a commercial approach, and you’ll be shunned from the get-go.
- Make Money with TikTok Shop. When TikTok first burst on the scene, it inspired shopping organically. This means a creator or brand might mention an item, and viewers would manually type in that site’s address on their desktop or phone to browse products.
- Drive Traffic with TikTok Ads. TikTok is an ad-friendly platform that you can use to drive traffic to your website, ecommerce store, or landing page. TikTok offers a few different advertising types to help reach your audience with the most call-to-action-friendly format
- Work with TikTok Creators to Grow Your Brand. Creators on TikTok have massive audiences and the know-how to make content go viral. Partner with these professionals to leverage their followers and creative abilities to build awareness for your brand and grow your following.
May 24, 2022 · Samantha Dilday. May 24, 2022. Retail Marketing TikTok Trends & Insights Social Commerce. If you’re skeptical about using TikTok for business, we get it. Because so many social platforms come and go — is TikTok really worth it for brands? The short answer is “yes!” TikTok’s sky-high brand engagement rates speak for themselves.
Share. With one billion+ active global users, TikTok is a video platform you shouldn’t leave out of your marketing strategy. To get the most out of it, we’ve prepared this complete TikTok for business guide to achieving bigger and better results. Get Cool TikTok Templates. Hundreds of Freebies for Your Project! Get Freebies.
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Nov 16, 2023 · 8 Reasons You Should be Using TikTok for Your Business. November 16, 2023 By Josh Rohr. TikTok for Business: 8 Reasons to Try It. 1. TikTok Shop. 2. Creative Abilities. 3. Wide Reach. 4. Endless Influencers. 5. Repurpose Content. 6. High Engagement. 7. Budget-Friendly. 8. Versatile Ad Formats. FAQs – TikTok for Business. 1. Use TikTok Shop.
Oct 11, 2022 · That’s the power TikTok has in the current social media landscape. As marketers see memes and trends take off, it stands to reason that with the right content, the platform can help you reach millions of people and make your brand go viral. But what is this app? How does TikTok work? And can you actually use it to reach your target audience?
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