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  1. May 29, 2023 · How to use TikTok for business. Step 1: Get a TikTok Business Account. If you’ve already got a personal TikTok account, it’s easy to switch over to a Business Account: just skip right to step 3. A business account on TikTok is free.

  2. Figure 1: TikTok for Business. TikTok for Business is a centralized platform for advertisers on TikTok. Instead of devising their own TikTok marketing strategy, the platform guides marketers through the whole process of creating ads, setting budgets, reaching the right audience, and analyzing campaign data. The platform’s goal is to help ...

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  3. Apr 27, 2022 · Create a TikTok business account. Creating a TikTok business account is as easy as 1-2-3: 1. Start by downloading the TikTok app from the Google Play Store or Apple App Store. 2. Next, register with your email address, phone number, and Facebook or Twitter account. TikTok business sign up page. 3. Last but not least, switch to a business ...

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  5. Use vertical video. First, always use vertical video. TikTok offers a full-screen experience, so it's really important that you take advantage of every corner of the screen. Creating immersive content will help you catch your audience's attention and keep them from swiping past your content.

    • Create a TikTok business profile. First, you need to create a TikTok business profile. You have two options for profile types: business and creator. While creator accounts get access to more audio clips and monetization features, you’ll want to opt for a business account.
    • Fill out your TikTok profile. Complete your TikTok profile so new followers know exactly what type of business you run and what you sell or offer. There are four main areas that you need to fill out
    • Get to know TikTok. Before you move onto anything else, take some time learning how to use TikTok to reach your audience. Start by scrolling through your new For You page and watching the different types of videos that appear.
    • Pinpoint your goals. What are you hoping to achieve on the platform? Before you start building out a content strategy, you need to know why you want to have a presence on this platform.
  6. Mar 10, 2023 · One reason for this is because TikTok’s main feed, the “For You” page, isn’t limited to content shared by the people and businesses the user follows. (This is a key difference between TikTok and Instagram, which pushes content from popular accounts and brands.) TikTok’s algorithm suggests a stream of curated content that’s likely to ...

  7. Jun 16, 2023 · If you already have an account, the best way to use TikTok for business is to convert it to a business account. This free service allows you to access advanced marketing and analytics features. In the browser: Click on settings in the top right corner. Click on Business Account in the left nav bar.