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  1. The Olympic Games ( Summer and Winter) have been televised in the United States since 1960. It has become one of the most popular programs on USA television every four and then two years. The Olympics has been exclusively broadcast on NBC and NBCUniversal 's TV networks in the United States since 1988 for the Summer Olympics and 2002 for the ...

  2. 1960 Summer Olympics. CBS paid $394,000 ($3.11 million in 2023) for the exclusive rights to broadcast the Games in the United States. This was the first Summer Olympic games to be telecast in North America. In addition to CBS in the United States, the Olympics were telecast for the first time in Canada (on CBC Television) and in Mexico (through ...

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  4. Jan. 19, 1994 12 AM PT. TIMES STAFF WRITER. CBS will announce today that it has won the U.S. broadcast rights for the 1998 Winter Olympics in Nagano, Japan, industry sources said Tuesday. CBS ...

  5. Sep 14, 1988 · One of the major stories of this year's Winter Olympics at Calgary was the television coverage, ... with 80 hours of live prime-time coverage (4:30 to 9 p.m., Pacific time) and 30 hours of live ...

    • LARRY STEWART
  6. The 1988 Winter Olympics in Calgary were televised by a number of broadcasters throughout the world. The 1988 Winter Olympic Games coincided with a shift in television policy by the International Olympic Committee and growing enthusiasm by broadcasters in the United States. Amendments to the Olympic Charter in 1977 established a policy ...

  7. Jan 22, 2006 · Retro Olympics: CBS' And TNT's Broadcast Schedules For The 1998 Winter Games In Nagano Although it was less that a decade ago, the 1998 Winter Games in Nagano were the last Olympics, either Winter or Summer, not to have been covered by NBC (CBS had the honors). In addition to CBS' coverage, the TNT cable network also broadcast coverage from Nagano.

  8. The first Olympic Games to receive significant TV coverage across Europe, with a total of 18 countries broadcasting the Games. Furthermore, for the first time, viewers in the United States, Canada and Japan are able to see the Olympics on television, through a combination of taped and live events. Broadcast rights are introduced for the first time.

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