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  2. The books cost sixpence and are colour-coded: orange for fiction, blue for biography and green for crime. The first batch includes books by Ernest Hemingway and Agatha Christie. 1936 - By March 1936 - ten months after the company’s launch on 30 July 1935 - one million Penguin books have been printed.

  3. Apr 26, 2024 · Penguin Books built on an already strong tradition of branding through cute mascot “media stars” when they introduced their cartoon bird in 1935. The Penguin logo on the cover of a paperback in 1944

  4. Dec 29, 2014 · And so, in the summer of 1935, he launched Penguin Books, with ten titles, including “The Murder on the Links,” by Agatha Christie. The books sold well right from the start.

    • Louis Menand
  5. Jul 30, 2010 · July 30, 1935: Penguins Invade Britain, Readers Rejoice. 1935: Penguin publishes the first paperback books of substance, bringing the likes of Ernest Hemingway, André Maurois and Agatha...

  6. Sep 18, 2018 · Prescott listened to his better half and ordered 36,000 books from Penguin. Within a year, Penguin had sold 3 million paperbacks and it was split off from the Bodley Head to be its own standalone ...

    • Abebooks
  7. Sep 25, 2015 · Eighty Years of Penguin Books. Share full article. By Rena Marie Pacella. Sept. 25, 2015. Before Allen Lane began his publishing house in 1935, good books were the purview of the privileged...

  8. Jul 30, 2014 · On 30 July 1935, the first books bearing the ubiquitous penguin were published orange for fiction, blue for biography and green for crime. Each book cost sixpence.

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