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Oct 28, 2021 · The rebrand to Meta, announced by Zuckerberg today at the company’s annual Connect conference, has been a clandestine affair since he formally kicked off the project just over six months ago.
- Alex Heath
- What Is Meta?
- Why Did Facebook Change Its Name to Meta?
- Do You Think It Was A Good Decision to Rebrand as Meta?
- Have Other Big Brands Ever Done This before?
A founders letterwas sent out on 28 October when the rebranding was announced, with a focus on the idea that the company want to be known for more than the Facebook service. “Right now our brand is so tightly linked to one product that it can’t possibly represent everything we’re doing today, let alone in the future. Over time, I hope we are seen a...
Kyla Lam, research analyst for ARVR/Wearables at IDC, told Trusted Reviews, while the letter makes sense it was also undeniably a reaction to whistleblower Frances Haugen’s ongoing testimonies against the firm. “I think there are several reasons why Facebook renamed itself as Meta. First, facing numerous allegations on privacy and safety, Facebook ...
Tammy Parker, principal analyst at GlobalData, told Trusted Reviews while the move may not allay concerns about its security, the name could help Facebook grow. “Renaming Facebook as Meta Platforms, or Meta for short, is a positive and forward-looking move for the company as it puts the focus on the evolving metaverse concept of virtual communities...
Parker told Trusted Reviews Facebook’s rebrand mirrors a similar move by Google in 2015. “This situation is much like Google renaming itself Alphabet in 2015 and making the Google operation into an Alphabet subsidiary, signalling to investors, advertisers and users that the overall company would be exploring new markets and revenue opportunities,” ...
Oct 29, 2021 · After plenty of speculation, Facebook, the company that owns platforms including Facebook, Instagram and WhatsApp, rebranded as Meta on 28 October.
- Contributor
Oct 28, 2023 · The year before the rebrand, Meta created an arm of the company—Reality Labs—that incorporated its Oculus VR group and was explicitly dedicated to bringing the metaverse to the masses.
Feb 12, 2024 · Facebook Founder and Chief Executive Officer Mark Zuckerberg announced the executive changes at the company’s annual “Connect” conference on October 28, 2021, and stated that the tech giant would...
Oct 28, 2021 · Facebook has changed its name to Meta in an overhaul of the social media giant as it looks to create a "metaverse". The metaverse refers to new plans for shared online spaces where people can...
Oct 29, 2021 · NEW YORK (AP) — Facebook Inc. announced Thursday that it is changing its name to Meta Platforms Inc., joining a long list of companies that have tried to rebrand themselves over the years.
