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Jan 10, 2023 · Why use Instagram Stories. The benefits of integrating Stories into your content strategy are well-documented. It goes beyond getting your brand in front of the right audience. In fact, recent Instagram stats note that 50% of Instagram users have visited a website to make a purchase after seeing it in Stories.
Jan 21, 2020 · Why Instagram Stories Are a Powerful Tool for Business. With over 500 million daily users, Instagram Stories are a great way to reach potential new customers — and build a stronger connection with your existing ones. Instagram Stories first launched in 2016, and have grown in popularity on the platform ever since.
Jun 21, 2022 · 36% of businesses use Instagram Stories for product promotion. 59% of brands link Instagram Stories to a shoppable page. The average posting frequency for IG Stories is 2.3 posts per week. Instagram Stories accounts for 34% of Instagram’s sponsored content.
10 reasons to use Stories on your Instagram business account. Instagram Stories are not just for individual users; they have huge advantages from a marketing perspective for businesses. Not convinced? You will be after reading our list of benefits! 1. Build and strengthen relationships.
Jan 8, 2024 · January 8, 2024. You might miss a sea of opportunities if your business is not on Instagram nowadays. For the past few years, Instagram has become the game-changer for any business that wants to engage with its audience and boost sales. How did they do it? Using Instagram stories!
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Oct 25, 2023 · Last but definitely not the least, Instagram Stories matter because ultimately they affect one of the most important metrics on Instagram—your engagement. Stories are fun, interactive and a great way for brands to build brand awareness and create engaged online communities.
Mar 16, 2023 · In short, IG Stories boost your reach and engagement and, in some cases, influence purchasing behavior. Instagram Stories help you connect and engage with your target audience in an authentic way to build relationships that increase customer loyalty.
