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  1. William Crapo Durant (December 8, 1861 – March 18, 1947) was a leading pioneer of the United States automobile industry and co-founder of General Motors and Chevrolet. He created a system in which a company held multiple marques – each seemingly independent, with different automobile lines – bound under a unified corporate holding company.

  2. Dec 16, 2008 · Dec 16, 2008. William C. Durant. Because of a national economic crisis and flamboyant leadership, General Motors was placed at risk in 1920. But its recovery became legendary. When the First World War ended in November of 1918, millions of Americans who had been drafted into military service were quickly returned home.

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  4. Nov 13, 2009 · 1908. William Durant creates General Motors. On September 16, 1908, Buick Motor Company head William Crapo Durant spends $2,000 to incorporate General Motors in New Jersey. Durant, a high-school ...

  5. Apr 11, 2023 · By the late 1890s, Hardy crossed paths with a young entrepreneur named William C. Durant. The two became fast friends, with Durant hiring Hardy to oversee the Diamond Buggy Company of Durant-Dort. With Hardy at the helm, the company’s profits soared and sealed his fate as Durant’s right-hand man. Over the next few years, Durant’s reliance ...

  6. Jun 27, 2018 · The American industrialist William Crapo Durant (1861-1947) was the founder of General Motors, an automobile manufacturing company. William C. Durant was born in Boston, Mass., on Dec. 8, 1861. He grew up in Flint, Mich., where he became a leading carriage manufacturer. In 1886 he organized the Durant-Dort Company and helped to make Flint the ...

  7. Jun 10, 2021 · According to a biographer, Axel Madsen, in The Deal Maker: How William C. Durant made General Motors, Durant was an adept salesman from a young age. He traveled extensively around Michigan, successfully selling cigars. While late for a meeting, in 1886, Durant hitched a ride on the carriage of his friend, John Alger.

  8. Jan 12, 2013 · On September 16, 1908, Durant incorporated General Motors of New Jersey (GM) with a capital investment of $2,000. Within 12 days the company issued stocks that generated over $12,000,000 in cash. General Motors then purchased Buick with stock. Six weeks later, GM acquired the Olds Corporation of Lansing, Michigan.