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  1. Jun 10, 2021 · He founded the automotive giant that would later become General Motors, first by manufacturing shock-absorbing carriage seats to later absorbing major corporations in automotive manufacturing. Durant is usually overshadowed by automotive pioneer Henry Ford, especially in Michigan.

    • Jesse Roberts
  2. William Crapo Durant (December 8, 1861 – March 18, 1947) was a leading pioneer of the United States automobile industry, founder of General Motors and co-founder of Chevrolet. He created a system in which a company held multiple marques – each seemingly independent, with different automobile lines – bound under a unified corporate holding ...

    • Early Years = Early Successes
    • Big Dreams = Big Risks
    • Facing The End
    • Durant The Dealmaker Or Durant The Dreamer?

    William Crapo Durant was born on December 8, 1861, in Boston, Massachusetts, to William and Rebecca Durant. His mother came from a wealthy French family from Massachusetts, but Durant spent what historians call a “turbulent” childhood in Flint, Michigan. By the time he reached high school, he had little interest in his studies and eventually droppe...

    Buick’s success made it the foundation of Durant’s future vision, especially since he signed a 15-year contract with Canadian automobile manufacturer Samuel McLaughlin that guaranteed Buick’s success for the next decade. Durant hoped to merge Buick with Ford, Maxwell-Briscoe, and Oldsmobile, which meant every company had to agree to the terms. Howe...

    Durant’s growing financial struggle left him no other choice but to make a deal to resign from his position with GM in 1920 to satisfy his debts. With Durant finally back in the clear, he didn’t waste any time and established Durant Motors in 1921. But unfortunately, his timing was terrible, and the Great Depression ended Durant’s automotive dreams...

    Durant’s success in establishing General Motors isn’t questioned. GM proudly stands as one of America’s “Big Three” automakers, with brands like GMC, Chevy, Buick, and Cadillacin its fleet. In this regard, Durant brought his vision to life. He created an automotive conglomerate held up by best-selling nameplates. Even more impressive is that his ap...

  3. May 2, 2018 · Chevrolet wasn’t always a General Motors brand, but it’s officially been 100 years since the automaker acquired the former motor company. It was May 2, 1918, when William C. Durant, GM...

  4. William C. Durant founded General Motors in 1908. Originally intended as a holding company for the Buick Car Company, within two years Durant brought some of the biggest names in the automotive industry, including Oldsmobile, Cadillac, Oakland (later known as Pontiac) and the predecessors of GMC Truck. In 1910, Durant lost control of the ...

  5. The birthplace of General Motors, Durant-Dort Factory One is where bold, innovative visionaries William “Billy” Crapo Durant and Josiah Dallas Dort helped put the world on wheels and the city of Flint on the map.

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  7. Jan 29, 2020 · Durant, William Crapo, 1861-1947, General Motors Corporation -- History, Businesspeople -- United States -- Biography Publisher New York : Wiley Collection internetarchivebooks; inlibrary; printdisabled Contributor Internet Archive Language English Item Size 716.9M