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Typography: Custom ("Metro Goldwyn Mayer") Metro Mayer Serif ("Ars Gratia Artis" & "Trade Mark") Launched: March 8, 2021. On March 8, 2021, MGM updated their 97-year-old lion logo with CGI, in contrast to the real lions used previously. This is the first major update to the logo since 1957.
Leo the Lion is the mascot for the Hollywood film studio Metro-Goldwyn-Mayer and one of its predecessors, Goldwyn Pictures. The logo was created by artist Lionel S. Reiss, who served as art director at Paramount Pictures.
Mar 10, 2021 · Metro Goldwyn Mayer Logo History. "MGM Studios Logo History" made by TR3X PR0DÚCTÍ0NS, 10/03/2021. Metro Pictures (1915), Goldwyn Pictures (1916) and Mayer Pictures (1918) were...
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- (November 9, 1924-April 22, 1928) Visuals: Same as the final Goldwyn Pictures logo, but a new lion named "Slats" occupies the circle. Slats moves his head from right to left and then looks at the camera, and later looks around aimlessly.
- (October 1, 1927-September 27, 1928) This logo is currently missing in action. Please do not add reconstructions of the logo if any exist, as they are likely not accurate to the actual logo.
- (September 1, 1928-October 13, 1953) Original B/W version. Original B/W version #2. Original B/W version #3. Original B/W version with NRA logo. Copyright notice version.
- (November 2, 1928-March 15, 1932) Visuals: Another lion named "Telly" appears in a newly redrawn film-like ribboning. He is the first of the two two-strip Technicolor lions.
- The first MGM logos: 1924-1939. The first parodies of the MGM logo began to appear, promoting a Marx Brothers film, A Night at the Opera (1935), by swapping a roaring Leo for various roaring Marx brothers and changing the motto to incorporate their name, as ‘Marx gratia Marxes’.
- The MGM motto and the film reel: 1939-1966. For its main static logo, MGM’s motto was added to the upper half of the circle in 1939. It would later be parodied in the cartoon Tom and Jerry (1961), and in the film National Lampoon’s Animal House (1978), where it was the motto of the fraternity house.
- A stylised, flat lion: 1966-1982. In 1965, Leo became even more stylised and minimalist, after branding agency Lippincott & Margulies was recruited to update the logo.
- Rapid changes to the MGM logo: 1982-1986. By 1982, it was time to bring back the slogan, the film reel, and a more realistic lion. Out went the Helvetica typeface, too – a traditional serif font was chosen to spell out ‘MGM/UA’ (United Artists), almost compressed by the film reel above, followed by a sans-serif font for the words ‘Entertainment Co.’
Metro-Goldwyn-Mayer/Logo Variations. This section is reserved for supplemental print and stationary MGM logos.
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May 8, 2024 · Metro-Goldwyn-Mayer Studios Inc. (MGM), known for its roaring lion logo, stands as a towering figure in the entertainment industry with a history rich in classic films and innovation. Origin: MGM came to life in 1924, merging Metro Pictures, Goldwyn Pictures, and Louis B. Mayer Pictures under Marcus Loew’s ambition to forge a leading film ...
