Search results
Jun 16, 2013 · A short commercial where Miller Lite describes how "Tastes Great, Less Filling" came about...
Mar 28, 2024 · The “Great Taste, Less Filling” ad sparked a debate in 1975 in which various sports stars argued over what is the best aspect of Miller Lite: does it taste great, or is it less filling? The...
Mar 20, 2024 · Miller Lite’s ‘Great Taste, Less Filling’ returns, with J.J. Watt, David ‘Big Papi’ Ortiz, Mia Hamm, Luke Wilson and more. In the mid-1970s, a brand-new Miller Lite needed a bold message to reach consumers who had likely never encountered a light beer before.
Mar 21, 2024 · And now, sibling brand Miller Lite is breaking out a legendary nugget from its advertising past with an updated take on its decades-old “All-Stars” campaign, which introduced the world to...
Miller Lite: Tastes Great, Less Filling: With Mickey Spillane, Lee Meredith, Rodney Dangerfield, John Madden. Television commercials for Miller Lite beer, pitting opinions of celebrities on why it is so great, either because it "Tastes Great" or because it is "Less Filling" than regular (full calorie) Miller beer.
Miller Lite's long-running "Tastes Great!...Less Filling!" advertising campaign was ranked by Advertising Age magazine as the eighth best advertising campaign in history. The campaign was developed by the McCann-Erickson Worldwide advertising agency.
Mar 21, 2024 · Miller Lite is leaning hard into nostalgia by reviving its "tastes great, less filling" ad campaign with a special VHS-themed collectible set.
