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1. en.wikipedia.org › wiki › Lou_GerstnerLou Gerstner - Wikipedia

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   Louis Vincent Gerstner Jr. (born March 1, 1942) is an American businessman, best known for his tenure as chairman of the board and chief executive officer of IBM from April 1993 until 2002, when he retired as CEO in March and chairman in December. He is largely credited with turning IBM's fortunes around.

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3. hbswk.hbs.edu › archive › gerstner-changing-cultureGerstner: Changing Culture at IBM - Lou Gerstner Discusses ...

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   Dec 9, 2002 · Lou Gerstner, former chairman and CEO of IBM, shares his experience and insights on how he led the company's transformation from a crisis to a revival. He emphasizes the importance of culture, teamwork, and customer focus in IBM's new strategy.

4. www.britannica.com › money › Lou-GerstnerLou Gerstner | Biography, IBM, & Facts - Encyclopedia Britannica

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   Apr 28, 2024 · Lou Gerstner (born March 1, 1942, Mineola, New York, U.S.) is an American businessman best known for the pivotal role he played in revitalizing the ailing IBM in the mid-1990s; he served as CEO of the company from 1993 to 2002.

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     Lou Gerstner on How to Turnaround a Company - 10/26/2015

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     EPISODE 15: LOU GERSTNER

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     Learning Matters: In The Spotlight -- Louis Gerstner (2001)

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6. www.forbes.com › 2002/11/11 › cx_ld_1112gerstnerHow Lou Gerstner Got IBM To Dance - Forbes

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   Nov 11, 2002 · After months of courting, Gerstner took over as chairman and CEO of IBM on April Fools' Day of 1993. The answers to the question of how Gerstner saved IBM, the major business...

7. www.mckinsey.com › featured-insights › leadershipLou Gerstner on corporate reinvention and values | McKinsey

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   Sep 1, 2014 · Lou Gerstner, the former CEO of IBM and RJR Nabisco, shares his insights on corporate longevity, change, and values in this interview with Ian Davis. He discusses how industries, markets, and competitors shape the success and survival of companies, and how values can be a source of strength or a barrier to innovation.

8. www.encyclopedia.com › lou-gerstnerLou Gerstner | Encyclopedia.com

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   Learn about Lou Gerstner, the outsider who rescued IBM from its decline and transformed it into a competitive company. Read about his career, achievements, and challenges at American Express, RJR Nabisco, and IBM.

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   Who is Lou Gerstner?

   • Gerstner is the author of Who Says Elephants Can't Dance, the best-selling account of IBM's transformation; and he is the co-author of the book Reinventing Education: Entrepreneurship in America's Public Schools . Lou Gerstner joined American Express in 1978 and headed its Travel Related Services unit.

   Lou Gerstner - Wikipedia

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   Why did IBM hire Louis Gerstner?

   • After losing money for a decade, the decision was made to hire Louis Gerstner as chairman and CEO. He had gained an impressive reputation for rebuilding American Express and RJR Nabisco, and it was hoped that he could do the same for IBM. Gerstner was the first outsider to ever hold this position.

   Lou Gerstner | Encyclopedia.com

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   Why did Gerstner leave IBM?

   • Outgoing IBM chairman and CEO Akers, a company lifer, was excessively immersed in its corporate culture, remaining loyal to traditional ways that masked the real threats. As an outsider, Gerstner had no emotional attachment to long-suffering products IBM had developed to try to regain control of the PC market.

   Lou Gerstner - Wikipedia

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   What did Gerstner do in the 1980s?

   • He froze some long-term projects and continued the cost-cutting measures begun in the late 1980s by ordering 35,000 additional layoffs and by reducing overhead costs and operating expenses. Gerstner also arranged an $8.9 billion write-off against company earnings—one of the largest in corporate history.

   Lou Gerstner | Biography, IBM, & Facts | Britannica Money

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   How did Gerstner's transformation affect IBM?

   • In Gerstner's first four and a half years, IBM shares quadrupled in value. In a complete transformation, the services business (which employs nearly half of the company's employees) accounted for 25 percent of sales. Gerstner was even willing to enter into an occasional alliance with competitors.

   Lou Gerstner | Encyclopedia.com

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   How did Gerstner learn about RJR?

   • In his first year, Gerstner traveled to RJR facilities all over the world, logging 250,000 miles in an effort to learn as much as he could about the company. His mantra centered on cutting bureacracy, acting with a sense of urgency, quality, and teamwork. He even printed up cards emphasizing these points and sent them to all 64,000 employees.

   Lou Gerstner | Encyclopedia.com

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10. www.ibm.com › history › louis-gerstnerLouis V. Gerstner Jr. | IBM

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    Louis V. Gerstner Jr. served as chief executive officer and chairman of the board of IBM Corporation from April 1993 to March 2002 and chairman until his retirement in December 2002.