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Feb 13, 2013 · The AVMA plans to change its symbol from a caduceus to an Aesculapian staff with a V, which is related to veterinary medicine. The new logo is part of the Association's effort to show its relevance and value to its members.
Learn the difference between the Rod of Asclepius and the Caduceus, two symbols of medicine and healthcare. Find out how the V adds to the meaning of either symbol for veterinary medicine.
Mar 5, 2023 · Learn the history and difference between the symbols for veterinary medicine and human medicine. The rod of Asclepius, with one snake and no wings, represents the Greek god of healing, while the caduceus, with two snakes and wings, is the symbol of commerce and trade.
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The University of California’s blue and gold were chosen in 1873, with blue for the California sky and gold for the state’s designation as the Golden State. Our blue and gold are unique within the system and represent us as Aggies at the very highest level.
Secondary Palette
Along with our distinctive Aggie Blue and Gold, our primary palette is complemented with a robust set of secondary colors. Our secondary palette represents the vibrancy of UC Davis School of Veterinary Medicine and the comprehensive reach of our school. These colors can be used in a variety of ways, but they should never be used for the UC Davis logo or identity.
Our fonts are Proxima Nova, Ryman Eco and Freight Text Pro. Used together, these typefaces help create a clear hierarchy and keep our content legible and engaging. Proxima Novais our sans-serif face and the workhorse of our typography collection. Pragmatic, friendly and versatile, Proxima Nova is suited for all applications. Bold, extra bold and bl...
Solid Gold Background
Solid gold background can include the rod of asclepius overlayed with a transparency of about 10%.
Rod of Asclepius
The Rod of Asclepius is an ancient symbol for medicine, and with the V added, it's a symbol of veterinary medicine. Asclepius was the Greek god of medicine, and the snake on his staff was said to have delivered him a healing herb. This rod illustration was created by UC Davis alumnus and brand illustrator Steven Noble and it is exclusive to the school—external units must ask permission from the communications team to use it if not using it to represent the school. In addition, the following r...
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Large simple photos with background removed on a solid background.
In modern times, it is the predominant symbol for medicine and health care, although it is sometimes confused with the similar caduceus, which has two snakes and a pair of wings.
Learn about the Staff of Aesculapius with the letter \"V\" as the official symbol of the American Veterinary Medical Association (AVMA) and the oath that veterinarians take. Sagamore Hills Animal Hospital is a veterinary clinic in Sagamore Hills, OH that follows the principles of veterinary medical ethics.
The caduceus is the traditional symbol of Hermes and features two snakes winding around an often winged staff. It is often used as a symbol of medicine, especially in the United States. Ancient sources associate Hermes with a variety of attributes, including wisdom, trade, deception, thievery, eloquence, negotiation, and alchemy. [1] [2]
