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      • Lemon8 is not new, but it is for US users. Originally launched in Japan in 2020, Lemon8 is ByteDance's response to a popular Chinese lifestyle app known as Xiaohongshu (or Little Red Book), which is largely popular with young women.
      mashable.com › article › lemon8-app-explainer
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  2. Aug 17, 2023 · Xiaohongshu, the app Lemon8 draws inspiration from, began as a female-dominated community, primarily sharing overseas travel tips. It used to be all about ‘feminine’ content, featuring young and...

    • What Exactly Are Xiaohongshu and Lemon8?
    • Who Founded These Social Media Platforms?
    • Who Are The Users on These Platforms?
    • What Are Some of The Similarities and Differences Between The Two Platforms?

    Dubbed China’s answer to Instagram, Xiaohongshu, which directly translates to Little Red Book, is a social media and e-commerce platform that was launched in 2013. This content-sharing app allows users to post photos with reviews and tips for other users, leave comments, and save content to their own boards, just like Pinterest. In fact, many descr...

    Xiaohongshu was founded by two entrepreneurs from China, Miranda Qu and Charlwin Mao, in 2013. The platform was initially set up as an online tour guide for Chinese shoppers, enabling shoppers to share their shopping experiences with its community. By 2014, the founders then began connecting the platform’s users with global retailers and developed ...

    On Xiaohongshu, at least 70 per cent to 80 per cent of its users are women with disposable incomes and over 50 per cent are between the ages of 18 and 35, with many of them being content creators. This is unsurprising as the platform works with many global fashion and beauty brands to market their products within the app. Most of its users also liv...

    Both Xiaohongshu and Lemon8 share a similar layout a laPinterest, with a two-column grid that displays photos and videos. While you do have a For You and Explore section on both apps, there are searchable topics, such as beauty, fashion, travel, food, wellness, fitness, and more. Currently, there are way more topics on Xiaohongshu as compared to Le...

  3. Apr 18, 2023 · Lemon8 is a direct competitor of an app that's popular in the East called Xiaohongshu, or Little Red Book, in English. In China, Little Red Book holds a large share of China's social networking...

    • Jada Jones
  4. Apr 15, 2023 · Originally launched in Japan in 2020, Lemon8 is ByteDance's response to a popular Chinese lifestyle app known as Xiaohongshu (or Little Red Book), which is largely popular with young women.

    • chance.townsend@ziffmedia.com
    • Assistant Editor, General Assignments
  5. Apr 5, 2023 · WHAT IS LEMON8? Lemon8 is a photo-based app that resembles a mixture of Instagram and Pinterest, and is sprinkled with videos that look like the ones posted on TikTok. Social marketing experts say the app is also reminiscent of the Chinese social media and e-commerce giant Xiaohongshu, which translates to “little red book.”

  6. Feb 23, 2023 · Lemon8 App. ByteDance, TikTok’s parent company, has stealthily launched a new social networking app called Lemon8 in US and UK markets. The app, which closely resembles the Chinese social...

  7. Apr 5, 2023 · According to Reuters, Lemon8 is ByteDance’s attempt at competing with China’s Xiaohongshu (also known as Red in other countries like the U.S., Canada and Australia), a lifestyle recommendation...

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